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Google Speaks: Secrets of the World's Greatest ...
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In many ways, Google is the prototype of a successful 21st-century company. It uses technology in new ways to make information universally accessible; promotes a corporate culture that encourages creativity among its employees; and takes its role as a corporate citizen very seriously, investing in green initiatives and developing the largest corporate foundation in the U.S. Following in the footsteps of her best-selling Warren Buffett Speaks - written in a conversational style that successfully captures the essence of these business leaders - Janet Lowe reveals the amazing story behind one of the most important new companies of our time by exploring the people and philosophies that have made Google a global phenomenon in less than 15 years. She offers an engaging look at how its founders transformed their vision of a better Internet search engine into a business colossus with about $16 billion in annual revenue. Lowe discusses the values that drive Brin and Page - both living fairly modest lives despite each having a net worth of over $15.9 billion - and details how they have created a culture that fosters fun, yet keeps Google at the forefront of technology through relentless R&D investments and imaginative partnerships with organizations such as NASA. Examining Google's breakthrough business strategies, which transformed online advertising and changed the way we look at corporate responsibility and employee relations, we see why Google may be a harbinger of where corporate America is headed. Also addressed are controversies surrounding Google, such as copyright infringement, antitrust concerns, and personal privacy. 1. Language: English. Narrator: Sean Pratt. Audio sample: http://samples.audible.de/bk/gdan/000268/bk_gdan_000268_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 04.04.2020
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Fifty Formulas that Changed the World (eBook, e...
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Balungi has discovered the secret formulas behind the Kentucky Fried Chicken (KFC), Coca-Cola, Facebook, Google, the Theory of Everything, Quantum Gravity and the list is endless. Fifty of the most important equations in physics, economics, mathematics, catering, beverages are all given and expalined in his bestselling book. LEARN THE FORMULAS BILLIONAIRES ARE USING TO OUT COMPETE YOU AND ENTER 2020 WITH SUCCESS. LEARN FORMULAS BEHIND EVERY MULTI BILLION BUSINESS AND START YOUR OWN.

Anbieter: buecher
Stand: 04.04.2020
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Fifty Formulas that Changed the World (eBook, e...
10,95 € *
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Balungi has discovered the secret formulas behind the Kentucky Fried Chicken (KFC), Coca-Cola, Facebook, Google, the Theory of Everything, Quantum Gravity and the list is endless. Fifty of the most important equations in physics, economics, mathematics, catering, beverages are all given and expalined in his bestselling book. LEARN THE FORMULAS BILLIONAIRES ARE USING TO OUT COMPETE YOU AND ENTER 2020 WITH SUCCESS. LEARN FORMULAS BEHIND EVERY MULTI BILLION BUSINESS AND START YOUR OWN.

Anbieter: buecher
Stand: 04.04.2020
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Audible Fast Company, April 2016 (English), Hör...
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In this issue:"Learning Larry Page's Alphabet": When Google became Alphabet, the rationale seemed simple: that a company of companies can innovate faster than a single large beast. But that’s only the start. "David Chang Wants To Fuku You Up": An exclusive look at how the Momofuku chef is expanding his empire, plus details about his top-secret new project. "Adam Neumann's $16 Billion Neo-Utopian Play To Turn WeWork Into WeWorld": When Google became Alphabet, the rationale seemed simple: that a company of companies can innovate faster than a single large beast. But that’s only the start. 1. Language: English. Narrator: Ken Borgers. Audio sample: http://samples.audible.de/pe/fast/160401/pe_fast_160401_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 04.04.2020
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Audible Fast Company, May 2014, Hörbuch, Digita...
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In this issue: "Chelsea Clinton Makes Her Move": The only child of former U.S. President Bill Clinton and former U.S. Secretary of State Hillary Rodham Clinton is finally carving out her own identity. "The Truth About Google X": Google X’s top-secret innovation lab is opening up about what it does – and how it thinks. "A Broken Place": The spectacular failure of the startup that was going to save the world. "Tencent – The Secretive, Chinese Tech Giant That Can Rival Facebook and Amazon": A controversial billion dollar company that is now gunning for global expansion. 1. Language: English. Narrator: Ken Borgers. Audio sample: http://samples.audible.de/pe/fast/140501/pe_fast_140501_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 04.04.2020
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March – April 2019 (English), Hörbuch, Digital,...
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In this issue:"Stitch Fix's Radical Data-Driven Way to Sell Clothes – 1.2 billion Dollars Last Year – Is Reinventing Retail": CEO Katrina Lake's e-commerce retailer uses data science to find you the best-fitting clothes you've ever worn."The Tech Giant Fighting Anti-Vaxxers Isn't Twitter or Facebook. It's Pinterest": Pinterest is proving that content moderation doesn't have to be all that hard."Here's What Happened When I Watched Everything Netflix Told Me to for Two Weeks": To try to understand Netflix's frustrating algorithm, I only watched what it told me to. Thank god that experiment is over."The Real Reason Why Facebook and Google Won't Change": Facebook, Google, and other masters of the surveillance economy have bred a virulent mutation of capitalism, which explains why they aren't interested in addressing their many scandals."The Real Reason Amazon, Apple, and Google Are Some of the World’s Biggest Companies": These companies use functional, if decidedly unglamorous, types of AI. The future of AI will be more of the same–not far-flung fantasies, like humanoid robots and machine consciousness. 1. Language: English. Narrator: Ken Borgers. Audio sample: http://samples.audible.de/pe/fast/190003/pe_fast_190003_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 04.04.2020
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Everything I Know about Marketing I Learned Fro...
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Want Market Share? Google It! You know you've hit it big when your name becomes a verb - and no one knows that better than Google. In just over 10 years, Google has become the world's most valuable brand, consistently dominating its category and generating $6 billion in revenue per quarter. How does Google do it? In a word: marketing. You may not think Google does much marketing. Indeed, it doesn't do a lot of what has traditionally been viewed as marketing. But in today's digital world, marketing has taken new shape - and Google is at the cutting edge. In Everything I Know about Marketing I Learned from Google, digital marketing expert Aaron Goldman offers 20 powerful lessons straight from Google's playbook. Taking you deep into the inner workings of the Googleplex (which are simpler than you think), Goldman provides the knowledge and tools you need to build and grow your brand (which is also simpler than you think). Along the way, he shows how Google's tactics are being used by a wide range of successful corporations, from Apple to Zappos. Key principles include: Tap into the Wisdom of Crowds: Get the signals you need directly from your customers Keep It Simple, Stupid: Craft messages people can grasp in a nanosecond and pass along Don't Interrupt: Join the conversation - but avoid disrupting it Act Like Content: Provide value, not sales pitches Test Everything: Take no detail of your program for granted; you can always improve Show Off Your Assets: Distribute your brand everywhere The beauty of it all is that these Googley lessons can be applied to every aspect of marketing, in organizations of any size. Whether you run a PR department in a multinational corporation or serve as the sole marketer in a small business, these tactics work. In its mission to "organize the world's information 1. Language: English. Narrator: Wayne Shepherd. Audio sample: http://samples.audible.de/bk/graw/000104/bk_graw_000104_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 04.04.2020
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Sheryl Sаndbеrg: A Biography , Hörbuch, Digital...
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Sheryl Sandberg is an American technology executive, activist, and author. She is the chief operating officer (COO) of Facebook and founder of Leanin.org (also known as the Lean In Foundation). In June 2012, she was elected to the board of directors by the existing board members, becoming the first woman to serve on Facebook's board. Before she joined Facebook as its COO, Sandberg was vice president of global online sales and operations at Google, and was involved in launching Google's philanthropic arm Google.org. Before Google, Sandberg served as chief of staff for United States Secretary of the Treasury Lawrence Summers. In 2012, she was named in the Time 100, an annual list of the 100 most influential people in the world according to Time magazine. As of June 2015, Sandberg is reported to be worth over US $1 billion, due to her stock holdings in Facebook and other companies. 1. Language: English. Narrator: Jason Zenobia. Audio sample: http://samples.audible.de/bk/acx0/097919/bk_acx0_097919_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 04.04.2020
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Audible Technology Review, February 2014, Hörbu...
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In this issue, you’ll learn about the year's most important computing stories. You’ll hear how IBM is planning to invest a billion dollars in the computer system that won on Jeopardy! You’ll learn how typing in passwords on tablets and PCs could become a thing of the past. You’ll hear about the most intriguing business stories of the year. You’ll learn about a new study that shows how Google is dominating search. And you’ll hear news from the worlds of Biomedicine, Technology and Communications. 1. Language: English. Narrator: Todd Mundt. Audio sample: http://samples.audible.de/pe/trev/140201/pe_trev_140201_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 04.04.2020
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