Angebote zu "Companies" (262 Treffer)

Diversity in Companies. A Case Study of Google ...
15,99 € *
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Diversity in Companies. A Case Study of Google: Katarzyna Szydlowska

Anbieter: Hugendubel.de
Stand: 04.09.2019
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The parent-subsidiary relationship in managemen...
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The parent-subsidiary relationship in management of the modern Transnational Companies (TNCs). The case-study of the Google company: Elina Lesyk

Anbieter: Hugendubel.de
Stand: 04.09.2019
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How Google Works
10,99 € *
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Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden´s observation that ´it´s what you learn after you know it all that counts´. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption. The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub ´smart creatives´. The management maxims (´Consensus requires dissension´, ´Exile knaves but fight for divas´, ´Think 10X, not 10%´) are illustrated with previously unreported anecdotes from Google´s corporate history. ´Back in 2010, Eric and I created an internal class for Google managers,´ says Rosenberg. ´The class slides all read ´Google confidential´ until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.´

Anbieter: buecher.de
Stand: 19.09.2019
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Companies That Changed the World als eBook Down...
3,99 € *
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(3,99 € / in stock)

Companies That Changed the World:From the East India Company to Google Inc. Jonathan Mantle

Anbieter: Hugendubel.de
Stand: 05.09.2019
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Google Analytics Breakthrough
37,99 € *
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A complete, start-to-finish guide to Google Analytics instrumentation and reporting Google Analytics Breakthrough is a much-needed comprehensive resource for the world´s most widely adopted analytics tool. Designed to provide a complete, best-practices foundation in measurement strategy, implementation, reporting, and optimization, this book systematically demystifies the broad range of Google Analytics features and configurations. Throughout the end-to-end learning experience, you´ll sharpen your core competencies, discover hidden functionality, learn to avoid common pitfalls, and develop next-generation tracking and analysis strategies so you can understand what is helping or hindering your digital performance and begin driving more success. Google Analytics Breakthrough offers practical instruction and expert perspectives on the full range of implementation and reporting skills: Learn how to campaign-tag inbound links to uncover the email, social, PPC, and banner/remarketing traffic hiding as other traffic sources and to confidently measure the ROI of each marketing channel Add event tracking to capture the many important user interactions that Google Analytics does not record by default, such as video plays, PDF downloads, scrolling, and AJAX updates Master Google Tag Manager for greater flexibility and process control in implementation Set up goals and Enhanced Ecommerce tracking to measure performance against organizational KPIs and configure conversion funnels to isolate drop-off Create audience segments that map to your audience constituencies, amplify trends, and help identify optimization opportunities Populate custom dimensions that reflect your organization, your content, and your visitors so Google Analytics can speak your language Gain a more complete view of customer behavior with mobile app and cross-device tracking Incorporate related tools and techniques: third-party data visualization, CRM integration for long-term value and lead qualification, marketing automation, phone conversion tracking, usability, and A/B testing Improve data storytelling and foster analytics adoption in the enterprise Millions of organizations have installed Google Analytics, including an estimated 67 percent of Fortune 500 companies, but deficiencies plague most implementations, and inadequate reporting practices continue to hinder meaningful analysis. By following the strategies and techniques in Google Analytics Breakthrough, you can address the gaps in your own still set, transcend the common limitations, and begin using Google Analytics for real competitive advantage. Critical contributions from industry luminaries such as Brian Clifton, Tim Ash, Bryan and Jeffrey Eisenberg, and Jim Sterne - and a foreword by Avinash Kaushik - enhance the learning experience and empower you to drive consistent, real-world improvement through analytics.

Anbieter: buecher.de
Stand: 22.09.2019
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How Google Works (eBook, ePUB)
7,99 € *
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Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden´s observation that ´it´s what you learn after you know it all that counts´. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption. The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub ´smart creatives´. The management maxims (´Consensus requires dissension´, ´Exile knaves but fight for divas´, ´Think 10X, not 10%´) are illustrated with previously unreported anecdotes from Google´s corporate history. ´Back in 2010, Eric and I created an internal class for Google managers,´ says Rosenberg. ´The class slides all read ´Google confidential´ until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.´

Anbieter: buecher.de
Stand: 19.09.2019
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Throwing Rocks at the Google Bus
16,99 € *
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Why doesn´t the explosive growth of companies such as Facebook and Uber deliver more prosperity for everyone? How could things be different? In this book, the author lays out a ground plan for a different economic and social future.

Anbieter: buecher.de
Stand: 20.09.2019
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Are You Smart Enough to Work at Google? (eBook,...
7,99 € *
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You are shrunk to the height of a penny and thrown in a blender. The blades start moving in sixty seconds. What do you do? If you want to work at Google, or any of the world´s top employers, you´ll need to have a convincing answer to this and countless other baffling puzzles. Are You Smart Enough to Work at Google? Reveals the new extreme interview questions in the postcrash, hypercompetitive job-market and uncovers the extraordinary lengths to which the best companies will go to find the right staff. Bestselling author William Poundstone guides readers through the surprising solutions to over a hundred of the most challenging conundrums used in interviews, as well as covering the importance of creative thinking, what your Facebook page says about you, and what really goes on inside the Googleplex. How will you fare?

Anbieter: buecher.de
Stand: 19.09.2019
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Peak: How Great Companies Get Their Mojo from M...
9,95 € *
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After a long climb to the pinnacle of the hospitality industry, Chip Conley - CEO and founder of Joie de Vivre Hospitality - was rocked to his foundation by a dramatic economic downturn. His company was suddenly undercapitalized and overexposed in the post-dot.com, post 9/11 economy. This desperate situation made Conley reaffirm his belief in psychologist Abraham Maslow´s iconic concept of the Hierarchy of Needs and rely on Maslow´s theory of human motivation to help his business flourish once more. In Peak, Conley explores how Joie de Vivre - the second largest boutique hotelier in the world � overcame the storm that hit the travel industry by applying translations of Maslow´s ideas to his company´s winning business practices. Part memoir, part theory, and always practical, accessible, and engaging, Peak offers a behind-the-scenes look at Joe de Vivre´s remarkable transformation. Throughout this audiobook, Conley provides real-world examples from other companies including Google, Whole Foods Market, Harley-Davidson, and Southwest Airlines, and shows how anyone can bring similar changes to their own work and personal lives. Peak reveals the miracle of human potential and shows what can happen when employees live up to their full potential, customers are completely transformed by the experience they receive, and investors are fulfilled by leveraging the potential of their capital. 1. Language: English. Narrator: Chip Conley. Audio sample: http://samples.audible.de/bk/gdan/000150/bk_gdan_000150_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 26.08.2019
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