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You want people to recognize you, like you, and trust you, so they buy from you. You may have already branded yourself with this in mind, but perhaps you´re not getting the desired results. Many people think that branding is about cool logos, fancy websites and social media popularity. But this line of thought causes potential successes to fail. So what does work? In The New Brand You, Julie Broad, MBA, best-selling author, popular speaker, and award-winning entrepreneur, shares the secrets of creating a trusted brand. You´ll learn what is critical in reinventing your personal brand, and why you may never have to tweet, pin, or post to do it. Did you know that...? Your brand is first of all about the feelings, thoughts, and experiences of your customers and clients There are at least 42 common communication mistakes that dilute your message, and only two things you have to do to have a brand with big impact Online, you are who Google says you are The New Brand You is your detailed guidebook to successfully recreating your brand and attracting your ideal clients. 1. Language: English. Narrator: Julie Broad. Audio sample: http://samples.audible.de/bk/acx0/074612/bk_acx0_074612_sample.mp3. Digital audiobook in aax.
With generous splashes of popular culture and human interest, the NPR Road Trips series introduces you not only to far-off locations and unusual destinations, but to the people who inhabit them - and seek them out. Each story focuses on real locations, real people, and real history in the thought-provoking, imaginative and entertaining way you´ve come to expect from NPR. We all have memories of family vacations - some successful, some less so, and some gone terribly awry. When it comes to reporting colorful, compelling tales of family vacations, no one does it better than National Public Radio. The stories gathered on this collection are entertaining, provocative and moving. Like Laura Lorson´s ´´Hard-Earned Lessons from the Family Road Trip´´ in which she recalls endless hours in a hot car, eating junk food and listening to AM radio. And ´´Setting Sail with Family, Imperfections in Tow´´, Marion Winik´s account of a not-so-perfect family reunion at sea. And ´´Family Camping´´ in which commentator Joel Achenbach points out that camping is a serious sport. NPR knows that everyone has a dream vacation, but many of us are settling for economic-reality vacations. So Tom Goldman asks, ´´Who Needs a Fancy Cruise If You´ve Got Inner Tubes?´´ And when Robert Smith learns the price of Broadway tickets to The Little Mermaid ($121 each!), he takes a more frugal route, piling the family into his Honda Civic and heading to the drive-in. Warmly remembered, richly detailed, these stories invite you to share in the journey of others and may inspire you to plan your own. Contents: Introduction by Noah Adams Hard-Learned Lessons from the Family Road Trip Family Camping Educational Vacations The History of the Vacation The Low-Cost Glories of the Drive-In Theater Pink Jeep Chronicles Taking the Great American Road Trip, Google-Style A Summer 1. Language: English. Narrator: Noah Adams. Audio sample: http://samples.audible.de/bk/high/000709/bk_high_000709_sample.mp3. Digital audiobook in aax.