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Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord´s Express, Google´s Product Listing Ads, and the introduction to Google´s Universal Analytics. Nuances in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Updates specific to this edition include: Powerful bidding strategies using remarketing lists for search ads New ad extension features Automation capabilities using AdWords scripts Bonus Online Content that includes links to dozens of resources and tutorials covering: registering a domain name, setting up a website, selecting an email service, choosing a shopping cart service, finding products to sell, and starting up an Google AdWords account Readers are given the latest information paired with current screenshots, fresh examples, and new techniques. Coached by AdWords experts Perry Marshall, Mike Rhodes, and Bryan Todd advertisers learn how to build an aggressive, streamlined AdWords campaign proven to increase their search engine visibility, consistently capture clicks, double their website traffic, and increase their sales. Whether a current advertiser or new to AdWords, this guide is a necessary handbook.
A Simpler Guide to Google+: An unofficial user guide to setting up and using the Google Plus social network (Simpler Guides): Ceri Clark
Complete Guide to Using Google in Libraries:Instruction Administration and Staff Productivity
A Simpler Guide to Google Drive for Everyone: The unofficial guide to Google´s free online storage and cloud computing platform (Simpler Guides #7): Ceri Clark
The Complete Guide to Using Google in Libraries:Instruction Administration and Staff Productivity
GOOGLE-Plus-Authority-Guide: J. P. Bella
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