Angebote zu "Management" (371 Treffer)

How Google Works
25,99 € *
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Stand: 16.07.2019
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Throwing Rocks at the Google
11,99 € *
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Why doesn´t the explosive growth of companies such as Facebook and Uber deliver more prosperity for everyone? How could things be different? In this book, the author lays out a ground plan for a different economic and social future.

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Stand: 16.07.2019
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Work Rules!: Insights from Inside Google That W...
24,99 € *
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Anbieter: buecher.de
Stand: 16.07.2019
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Global Strategic Management
40,99 € *
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Global Strategic Management reveals how business managers secure competitive advantage and make effective decisions on a global scale. Core theories are supported by diverse real-world examples from international organizations, including Ikea, Google, and Walmart.

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Stand: 16.07.2019
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Trillion Dollar Coach
13,99 € *
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The team behind ´How Google Works´ returns with management lessons from legendary coach and business executive, Bill Campbell, whose mentoring of some of our most successful modern entrepreneurs has helped create well over a trillion dollars in market value. Leaders at Google for over a decade, Eric Schmidt, Jonathan Rosenberg, and Alan Eagle have codified his wisdom in this essential guide.

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Stand: 16.07.2019
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Digital Business and E-Commerce Management
50,99 € *
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This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject. Developed for students studying e-business or e-commerce at undergraduate or postgraduate level, and also used by many business managers, this is the essential text to keep pace with technology, strategy and implementation. Product Description This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject. Developed for students studying e-business or e-commerce at undergraduate or postgraduate level, and also used by many business managers, this is the essential text to keep pace with technology, strategy and implementation. Features + Benefits Brings the most up-to-date academic thinking and professional practice together in one place, covering all aspects of e-business. Range of features to help students learn effectively including margin definitions, international case studies, activities and weblinks. In-depth case studies on a range of organisations in both the public and private sectors, from start-ups to global companies such as Google and Facebook. Exemplary teaching and learning package saves lecturers time and helps students learn. Backcover Digital Business and E-Commerce Management 6th edition Dave Chaffey Which strategies and actions are needed to develop and sustain a Digital Business? How should we prioritise our investments in Ecommerce and Digital Business? What are the main changes that need to be made to an organization to facilitate digital business? If these are questions you are striving to understand or initiate, then this practical and accessible new edition of Dave Chaffey?s best selling book is your answer. Written in an engaging and informative style, Digital Business and E-Commerce Management will equip you with the knowledge and skills to navigate today?s fast-paced world of continuous technological development. In this sixth edition of his bestselling book, leading authority Dave Chaffey brings together the most recent academic thinking and professional practice. Covering all aspects of e-business including strategy, digital marketing and supply chain management, Digital Business and E-Commerce Management gives you the benefit of: · A structured approach to review, plan and implement e-commerce strategy for all types of organization. · The latest on digital marketing techniques such as search engine, content and social media marketing · Expanded coverage of creating integrated experiences for mobile and desktop devices · Case studies and interviews showing how startups and large organisations have grown through creating effective digital business strategies. · A companion website at www.pearsoned.co.uk/chaffey , providing access to the latest digital business and e-commerce developments via Dave Chaffey?s regularly updated Blog, twitter feed and updates to Dave?s series of books. The website also provides the opportunity for self-assessment and access to extra case studies demonstrating digital business and e-commerce in action. Whether you?re an undergraduate or postgraduate student studying digital business and e-commerce, or a business manager, Digital Business and E-Commerce Management is the essential text to help you understand and apply digital technology, strategy and implementation. [Review quotes to be included] Dave Chaffey is co-founder of Ecommerce advice site SmartInsights.com and a consultant, trainer and visiting lecturer on digital marketing courses at Cranfield School of Management, University of Derby and Manchester Metropolitan University. Part 1 Introduction 1 Introduction to digital business and e-commerce 2

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Stand: 16.07.2019
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Organisation
22,90 € *
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Erscheint im Juli 2016 Vorteile - Organisationstheorie übersichtlich und praxisorientiert - Kompakte Einführung in das Prozessmanagement, Change Management Zum Werk Google hat sich mit Alphabet Inc. eine neue Muttergesellschaft gegeben, eBay hat auf Druck von Aktionären das Geschäft des Bezahldienstes PayPal abgespalten und als separate Gesellschaft an die Börse gebracht und das Silicon Valley-Urgestein Hewlett-Packard hat sich selbst in zwei Gesellschaften aufgespalten. Diese Beispiele zeigen, dass die Organisationstheorie wichtiger ist denn je, um die Fragen der (optimalen) Grenzen des Unternehmens und seine Binnenstruktur zu beantworten. Dieses Lehrbuch stellt die Organisationstheorie übersichtlich und praxisorientiert dar. Da es auf den mikroökonomischen Grundlagen aufbaut und diese über Fragen der klassischen Organisationsgestaltung und guter Corporate Governance ausbaut zur Principal-Agent-Theorie, ergänzt und vertieft es die Inhalte grundlegender Vorlesungen wie Volkswirtschaftslehre, Management/Unternehmensführung und Finanzwirtschaft. Darüber hinaus bietet es eine kompakte Einführung in das Prozessmanagement, Change Management und Innovationsmanagement. Inhalt - Das Organisationsproblem - Rahmenbedingungen und Entscheidungskriterien - Prinzipien der Organisationsgestaltung - Principal-Agent-Theorie - Wandel von Organisationen Zielgruppe Studierende wirtschaftswissenschaftlicher Studiengänge, die sich mit dem Wahlfach Organisation auf ein quantitatives Master-Studium vorbereiten wollen.

Anbieter: buecher.de
Stand: 16.07.2019
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Measure What Matters
12,99 € *
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In 1999, legendary venture capitalist John Doerr invested nearly $12 million in a startup that had amazing technology, entrepreneurial energy and sky-high ambitions, but no real business plan. Doerr introduced the founders to OKRs and with them at the foundation of their management, the startup grew from forty employees to more than 70,000 with a market cap exceeding $600 billion. The startup was Google. Since then Doerr has introduced OKRs to more than fifty companies, helping tech giants and charities exceed all expectations. In the OKR model objectives define what we seek to achieve and key results are how those top­ priority goals will be attained. OKRs focus effort, foster coordination and enhance workplace satisfaction. They surface an organization´s most important work as everyone´s goals from entry-level to CEO are transparent to the entire institution. In Measure What Matters, Doerr shares a broad range of first-person, behind-the-scenes case studies, with narrators including Bono and Bill Gates, to demonstrate the focus, agility, and explosive growth that OKRs have spurred at so many great organizations. This book will show you how to collect timely, relevant data to track progress - to measure what matters. It will help any organization or team aim high, move fast, and excel.

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Stand: 16.07.2019
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Das Reifegradmodell von Hersey & Blanchard und ...
15,99 € *
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Studienarbeit aus dem Jahr 2014 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,0, AKAD University, ehem. AKAD Fachhochschule Stuttgart, Sprache: Deutsch, Abstract: In vielen Fachbüchern, Ratgebern, Workshops oder Seminaren zum Thema Mitarbeiterführung ist der situative Führungsstil fester Bestandteil und wird als modern und erfolgreich propagiert. Google erzielt bei der Eingabe der Phrasensuche ´´situatives Führen´´ rund 12.000 deutschsprachige Ergebnisse. Eng verknüpft mit der situativen Führung scheint das ´´Reifegradmodell´´ von Hersey und Blanchard zu sein. Es taucht immer wieder in Verbindung mit dem situativen Führungsstil auf, so auch als eines der ersten Ergebnisse zu o.g. Suchanfrage. Eine Analyse der ´´praktischen Implikationen des Reifegradmodells von HERSEY und BLANCHARD für die Personalführung´´ führt zu folgender Problemstellung: Wie praxistauglich ist das Modell im heutigen betrieblichen Alltag? Ziel dieser Arbeit ist es daher, das Reifegradmodell auf seine Tauglichkeit in der praktischen Personalführung zu untersuchen.

Anbieter: buecher.de
Stand: 16.07.2019
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