A New York Times Book Review Notable Book of 2017 Franklin Foer reveals the existential threat posed by big tech, and in his brilliant polemic gives us the toolkit to fight their pervasive influence. Over the past few decades there has been a revolution in terms of who controls knowledge and information. This rapid change has imperiled the way we think. Without pausing to consider the cost, the world has rushed to embrace the products and services of four titanic corporations. We shop with Amazon; socialize on Facebook; turn to Apple for entertainment; and rely on Google for information. These firms sell their efficiency and purport to make the world a better place, but what they have done instead is to enable an intoxicating level of daily convenience. As these companies have expanded, marketing themselves as champions of individuality and pluralism, their algorithms have pressed us into conformity and laid waste to privacy. They have produced an unstable and narrow culture of misinformation, and put us on a path to a world without private contemplation, autonomous thought, or solitary introspection-a world without mind. In order to restore our inner lives, we must avoid being coopted by these gigantic companies, and understand the ideas that underpin their success. Elegantly tracing the intellectual history of computer science-from Descartes and the enlightenment to Alan Turing to Stewart Brand and the hippie origins of today´s Silicon Valley-Foer exposes the dark underpinnings of our most idealistic dreams for technology. The corporate ambitions of Google, Facebook, Apple, and Amazon, he argues, are trampling longstanding liberal values, especially intellectual property and privacy. This is a nascent stage in the total automation and homogenization of social, political, and intellectual life. By reclaiming our private authority over how we intellectually engage with the world, we have the power to stem the tide. At stake is nothing less than who we are, and what we will become. There have been monopolists in the past but today´s corporate giants have far more nefarious aims. They´re monopolists who want access to every facet of our identities and influence over every corner of our decision-making. Until now few have grasped the sheer scale of the threat. Foer explains not just the looming existential crisis but the imperative of resistance. Named one of the best books of the year by The New York Times ? L.A. Times ? NPR
The Google Guys:Inside the Brilliant Minds of Google Founders Larry Page and Sergey Brin Richard L. Brandt
What’s the question every business should be asking itself? According to Jeff Jarvis, it’s What Would Google Do? If you’re not thinking or acting like Google – the fastest-growing company in the history of the world – then you’re not going to survive, let alone prosper, in the Internet age. An indispensable manual for survival and success that asks the most important question today’s leaders, in any industry, can ask themselves: What would Google do? To demonstrate how to emulate Google, Jarvis lays out his laws of what he calls ´´the new Google century”, including such insights as: Think Distributed Become a Platform; Join the Post-Scarcity, Open-Source, Gift Economy; The Middleman Has Died; Your Worst Customers Are Your Best Friends and Your Best Customers Are Your Partners; Do What You Do Best; and Link to the Rest Get Out of the Way; Make Mistakes Well… and More. He applies these principles not just to emerging technologies and the Internet, but to other industries - telecommunications, airlines, television, government, healthcare, education, journalism, and yes, book publishing - showing ultimately what the world would look like if Google ran it. The result is an astonishing, mind-opening book that will change the way listeners ask questions and solve problems. 1. Language: English. Narrator: Jeff Jarvis. Audio sample: http://samples.audible.de/bk/hcuk/000757/bk_hcuk_000757_sample.mp3. Digital audiobook in aax.
A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that´s one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, Internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover 40 clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all, visionary, giving readers a glimpse of how everyone and everything, from corporations to governments, nations to individuals, must evolve in the Google era. Along the way, he looks under the hood of a car designed by its drivers, ponders a worldwide university where the students design their curriculum, envisions an airline fueled by a social network, imagines the open-source restaurant, and examines a series of industries and institutions that will soon benefit from this book´s central question. The result is an astonishing, mind-opening book that, in the end, is not about Google. It´s about you. 1. Language: English. Narrator: Jeff Jarvis. Audio sample: http://samples.audible.de/bk/harp/001794/bk_harp_001794_sample.mp3. Digital audiobook in aax.
Can our physical brains fully explain the phenomenon of our minds? The same question that Descartes pondered in the 17th century continues to fascinate philosophers, theologians, and scientists in the 21st. Now, in this engaging three-part series, your host, Dr. Robert Lawrence Kuhn, conducts wide-ranging interviews with 13 leading experts about the relationship between brain and mind. Each episode is crafted as a series of one-on-one interviews that respond to the title question. Can Brain Explain Mind? features an impressive array of authorities on neuroscience and philosophy, but two in particular stand out: Christof Koch and John Rogers Searle. In some ways, American neuroscientist Christof Koch and American philosopher John Rogers Searle embody two sides of the same coin. Since the early 1990s, Koch has studied consciousness as a scientifically tractable problem. Meanwhile Searle - a prolific and award-winning writer - is noted for his groundbreaking contributions to the philosophies of language, mind, and society. This series gives them the floor. You’ll hear in-depth and balanced arguments from men who have staked their careers on their reasoning. The range of experts, let alone the accomplishments of each, is too much to list here. But listen up for Google’s Director of Engineering and for the late Marvin Lee Minsky (1927-2016), who co-founded MIT’s AI laboratory (where the aforementioned Christof Koch worked after earning his doctorate in nonlinear information processing). Now is your chance to explore the most pressing questions of this day in age with a chorus of leading experts. Note: This audio series was originally produced by Closer to Truth - the television series created, written, and hosted by Dr. Robert Lawrence Kuhn and co-created, produced, and directed by Peter Getzels. 1. Language: English. Narrator: Robert Kuhn, PhD. Audio sample: http://samples.audible.de/bk/nykm/000874/bk_nykm_000874_sample.mp3. Digital audiobook in aax.
Smooth Bourbon: An Education in Government, Google, and the CIA is the true story about one man´s fateful intersection between American government, one of the most elusive organizations in the world, and one of the most powerful corporations in existence today. It delves deep into the framework of US government and touches on sobering problems inherent within the Constitutional design, while at the same time interweaving stories that range from intriguing to humorous. Smooth Bourbon: An Education in Government, Google, and the CIA is intended for both high school- or college-level students who know very little about government and to better-informed listeners who are familiar with American government and are interested in hearing a fresh perspective. This audiobook is also intended for those interested in the intrigue around the CIA and for those interested in learning exactly what it´s like to work for Google. With college students in mind, this audiobook has easily accessible footnote citations to better facilitate research. It is organized in a binary fashion, with a chapter about the incredible experience of working for Google and going through the CIA´s very secretive interview processes, followed by chapters that detail different aspects of national governance. Every other chapter can best be characterized as a lecture. The real names and exact locations of all persons, except for the author, have been changed to protect the secrecy interests of the CIA and to provide confidentiality to all parties. To be sure, Smooth Bourbon is not intended to be a comprehensive account of government, Google, or the CIA. It is more of gripping story about my making sense of three very-misunderstood entities. The following audiobook represents personal arguments, many of them backed by scholars. 1. Language: English. Narrator: Giancarlo Maranzano. Audio sample: http://samples.audible.de/bk/acx0/118866/bk_acx0_118866_sample.mp3. Digital audiobook in aax.
Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes listeners inside Google headquarters - the Googleplex - to explain how Google works. While they were still students at Stanford, Google co-founders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google´s earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow (until Google´s IPO, nobody other than Google management had any idea how lucrative the company´s ad business was), Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open-source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more. The key to Google´s success in all these businesses, Levy reveals, is its engineering mind-set and adoption of such Internet values as speed, openness, experimentation, and risk taking. After it´s unapologetically elitist approach to hiring, Google pampers its engineers with free food and dry cleaning, on-site doctors and masseuses, and gives them all the resources they need to succeed. Even today, with a workforce of more than 23,000, Larry Page signs off on every hire. But has Google lost its innovative edge? It stumbled badly in China. And now, with its newest initiative, social networking, Google is chasing a successful competitor for the first time. Some employees are leaving the company for smaller, nimbler start-ups. Can the company that famously decided not to be ´´evil´´ still compete? No other book has turned Google inside out as Levy does with In the Plex. 1. Language: English. Narrator: L. J. Ganser. Audio sample: http://samples.audible.de/bk/adbl/003074/bk_adbl_003074_sample.mp3. Digital audiobook in aax.
As enlightening as The Facebook Effect, Elon Musk, and Chaos Monkeys - the compelling, behind-the-scenes story of the creation of one of the most essential applications ever devised, and the rag-tag team that built it and changed how we navigate the world. Never Lost Again chronicles the evolution of mapping technology - the ´´overnight success 20 years in the making.´´ Bill Kilday takes us behind the scenes of the tech’s development, and introduces to the team that gave us not only Google Maps but Google Earth, and most recently, Pokémon Go. He takes us back to the beginning to Keyhole - a cash-strapped startup mapping company started by a small-town Texas boy named John Hanke, that nearly folded when the tech bubble burst. While a contract with the CIA kept them afloat, the company’s big break came with the first invasion of Iraq; CNN used their technology to cover the war and made it famous. Then Google came on the scene, buying the company and relaunching the software as Google Maps and Google Earth. Eventually, Hanke’s original company was spun back out of Google, and is now responsible for Pokémon Go and the upcoming Harry Potter: Wizards Unite. Kilday, the marketing director for Keyhole and Google Maps, was there from the earliest days, and offers a personal look behind the scenes at the tech and the minds developing it. But this book isn’t only a look back at the past; it is also a glimpse of what’s to come. Kilday reveals how emerging map-based technologies, including virtual reality and driverless cars, are going to upend our lives once again. Never Lost Again shows us how our worldview changed dramatically as a result of vision, imagination, and implementation. It’s a crazy story. And it all started with a really good map. 1. Language: English. Narrator: Rob Shapiro. Audio sample: http://samples.audible.de/bk/harp/007505/bk_harp_007505_sample.mp3. Digital audiobook in aax.
Authors Imran Rashid and Soren Kenner have sparked an international debate by revealing the ´´mind hacks´´ Facebook, Apple, Google, and Instagram use to get you and your children hooked on their products. In Offline, they deliver an eye-opening, research-based journey into the world of tech giants, smartphones, social engineering, and subconscious manipulation. This provocative work reveals how digital devices change individuals and communities for better and worse.Offline is a must-listen if you or your kids use smartphones or tablets and spend time browsing social networks, playing online games, or even just browsing sites with news and entertainment. Learn how to recognize ´´mind hacks´´ and avoid the potentially disastrous side-effects of digital pollution. Unplug from the matrix. Learn digital habits that work for you. 1. Language: English. Narrator: Shawn Compton. Audio sample: http://samples.audible.de/bk/gdan/003138/bk_gdan_003138_sample.mp3. Digital audiobook in aax.