What does the world want? According to John Battelle, a company that answers that question can unlock the most intractable riddles of both business and culture. And for the past few years, that´s exactly what Google has been doing. Jumping into the game long after Yahoo, Alta Vista, Excite, Lycos, and other pioneers, Google offered a radical new approach to search, redefined the idea of viral marketing, survived the dotcom crash, and pulled off the largest and most talked about initial public offering in the history of Silicon Valley. But The Search offers much more than the inside story of Google´s triumph. It´s also a big-picture book about the past, present, and future of search technology, and the enormous impact it is starting to have on marketing, media, pop culture, dating, job hunting, international law, civil liberties, and just about every other sphere of human interest. More than any of its rivals, Google has become the gateway to instant knowledge. Hundreds of millions of people use it to satisfy their wants, needs, fears, and obsessions, creating an enormous artifact that Battelle calls ´´the Database of Intentions´´. Combined with the databases of thousands of other search-driven businesses, large and small, it all adds up to a goldmine of information that powerful organizations (including the government) will want to get their hands on. No one is better qualified to explain this entire phenomenon than Battelle, who co-founded Wired and founded The Industry Standard. Perhaps more than any other journalist, he has devoted his career to finding the holy grail of technology. And he has finally found it in search. For anyone who wants to understand how Google really succeeded, The Search is an eye-opening and indispensable read. 1. Language: English. Narrator: John Battelle. Audio sample: http://samples.audible.de/bk/adbl/000038/bk_adbl_000038_sample.mp3. Digital audiobook in aax.
In this issue, you´ll hear how social media, Wi-Fi gadgets and a sense of shame keep people motivated. You´ll learn why an alliance with Facebook should give Microsoft an edge against search rival Google. You´ll hear why some of the world´s biggest technology companies have on-demand video on their slate for the upcoming year. You´ll learn about a new device that can scan fingerprints from up to two meters away. You´ll hear about recently discovered patters that could predict how the popularity of a news story will rise and fall in tweets and blog posts. And you’ll hear news from the worlds of Biomedicine, Technology and Communications. 1. Language: English. Narrator: Todd Mundt. Audio sample: http://samples.audible.de/pe/trev/110201/pe_trev_110201_sample.mp3. Digital audiobook in aax.
Welcome to Forbes for November 7th, 2011 from Audible. This edition contains seven feature articles. In the cover story, we´ll tell you about, ´´Bill Gates: The Power to Save Lives” - Bill Gates is changing the world again through another cheap technology – vaccines. Having prevented millions of deaths, he´s determined to turn Malthus on his head by solving the global population problem. Also, ´´Return of the Billionaire Huckster” - Bill Bartmann built one of America’s biggest fortunes turning credit card debt into novel Wall Street securities, and then lost it all in a massive accounting fraud. Now he’s back to his old game-and branding himself a reformer. We´ll also tell you about, ´´Cher Wang: The Most Powerful Woman in Wireless” - Billionaire Cher Wang has transformed HTC from a ghost manufacturer into a combative rival to Apple. Is Google next? Next, ´´Bug Zapper: How a New Machine Snuffs Killer Bacteria With Ultraviolet Blasts” - After his front-row seat to the collapse of Enron, Brian Cruver dedicated himself to businesses that would help people. Then, ´´Occupy Wall Street...Next Stop, Athens?” It would be better to reform our system radically and restore fiscal responsibility in a single dramatic turn. Followed by, ´´The Reagan Revolution´s Unfinished Business” - The Fed is able to act with what clearly is abandon, lately tripling the money supply and promising more. And in our final story, ´´Getting Rich Off Options” - Get your covered calls at a discount. 1. Language: English. Narrator: Ken Borgers. Audio sample: http://samples.audible.de/pe/forb/111107/pe_forb_111107_sample.mp3. Digital audiobook in aax.
In this issue, you´ll hear about how the Microsoft Kinect is fun but its natural user interfaces still have a long way to go. You´ll learn about what Google TV has to offer – despite tepid early reviews. You´ll learn about a new messaging system that could steal advertising dollars from Facebook´s rivals. You´ll hear about an app that goes through the clutter of texts, calls, and e-mails on a device to make sense out of a chaotic social network. You´ll hear about a new browser that is hooked into all of your social media feeds. And you’ll hear news from the worlds of Biomedicine, Technology and Communications. 1. Language: English. Narrator: Todd Mundt. Audio sample: http://samples.audible.de/pe/trev/101201/pe_trev_101201_sample.mp3. Digital audiobook in aax.
In this issue: ´´Chelsea Clinton Makes Her Move´´: The only child of former U.S. President Bill Clinton and former U.S. Secretary of State Hillary Rodham Clinton is finally carving out her own identity. ´´The Truth About Google X´´: Google X’s top-secret innovation lab is opening up about what it does – and how it thinks. ´´A Broken Place´´: The spectacular failure of the startup that was going to save the world. ´´Tencent – The Secretive, Chinese Tech Giant That Can Rival Facebook and Amazon´´: A controversial billion dollar company that is now gunning for global expansion. 1. Language: English. Narrator: Ken Borgers. Audio sample: http://samples.audible.de/pe/fast/140501/pe_fast_140501_sample.mp3. Digital audiobook in aax.
Imagine a chimpanzee rampaging through a data center powering everything from Google to Facebook. Infrastructure engineers use a software version of this ´´chaos monkey´´ to test online services´ robustness-their ability to survive random failure and correct mistakes before they actually occur. Tech entrepreneurs are society´s chaos monkeys, disruptors testing and transforming every aspect of our lives, from transportation (Uber) and lodging (Airbnb) to television (Netflix) and dating (Tinder). One of Silicon Valley´s most provocative chaos monkeys is Antonio García Martínez. After stints on Wall Street and as CEO of his own startup, García Martínez joined Facebook´s nascent advertising team, until he was forced out in the wake of an internal product war over the future of the company´s monetization strategy, and eventually landed at rival Twitter. In Chaos Monkeys, this gleeful contrarian unravels the chaotic evolution of social media and online marketing and lays bare the hijinks, trade secrets, and power plays of the visionaries, grunts, sociopaths, opportunists, accidental tourists, and money cowboys who are revolutionizing our world.
The instant New York Times best seller, now featuring a new afterword from the author - the insider´s guide to the Facebook/Cambridge Analytica scandal, the inner workings of the tech world, and who really runs Silicon Valley.Imagine a chimpanzee rampaging through a datacenter powering everything from Google to Facebook. Infrastructure engineers use a software version of this ´´chaos monkey” to test Online services’ robustness - their ability to survive random failure and correct mistakes before they actually occur. Tech entrepreneurs are society’s chaos monkeys. One of Silicon Valley’s most audacious chaos monkeys is Antonio García Martínez.After stints on Wall Street and as CEO of his own startup, García Martínez joined Facebook’s nascent advertising team. Forced out in the wake of an internal product war over the future of the company’s monetization strategy, García Martínez eventually landed at rival Twitter. In Chaos Monkeys, this gleeful contrarian unravels the chaotic evolution of social media and online marketing and reveals how it is invading our lives and shaping our future. 1. Language: English. Narrator: Dan John Miller. Audio sample: http://samples.audible.de/bk/harp/007656/bk_harp_007656_sample.mp3. Digital audiobook in aax.