Do You want to learn how to master SEO? Get this book, and follow my step-by-step explanations! SEO: The Seven Tips to Succeed in Google When it comes to ensuring that as many people as possible can see the content provided on your website while jumping through the minimum number of hoops required to do so, there is nothing more important than search engine optimization. If you are looking for tips on how to get your SEO up to snuff, then SEO: The Seven Tips to Succeed in Google is the book you have been waiting for. Having a firm grasp on the specifics of SEO and how to put it to work for you is a critical part of finding success in the digital world. As such, in this audiobook you will find everything you need to choose the best keywords to define your content and drive traffic to your site and ways to optimize your site to make it easier for visitors to use and for search engines to index. You will also learn how to utilize your social media presence to improve your general SEO as well as your all-important local SEO. No matter what the purpose of your website is, without the proper visibility on Google search results, no one will ever see it. You and your content deserve better. Learn how to get seen today! In this audiobook you will find: Why key phrases are the natural evolution of keywords and how to put them to work for you The secret to creating the type of content that visitors want to read The best free external tools to make your SEO experience as pain free as possible And more 1. Language: English. Narrator: David Otey. Audio sample: http://samples.audible.de/bk/acx0/061035/bk_acx0_061035_sample.mp3. Digital audiobook in aax.
Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden´s observation that ´it´s what you learn after you know it all that counts´. As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption. The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub ´smart creatives´. The management maxims (´Consensus requires dissension´, ´Exile knaves but fight for divas´, ´Think 10X, not 10%´) are illustrated with previously unreported anecdotes from Google´s corporate history. ´Back in 2010, Eric and I created an internal class for Google managers,´ says Rosenberg. ´The class slides all read ´Google confidential´ until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.´
The law of market failure: Most new products will fail in the market, even if competently executed.Using his experience at Google, his remarkable success as an entrepreneur and consultant, and insights from his lectures at Stanford University and Google, Alberto Savoia’s The Right It offers an unparalleled approach to beating the beast that is market failure.Millions of people around the world are working hard to bring to life new ideas. Some of these ideas will turn out to be stunning successes that will have a major impact on our world and our culture: the next Google, the next Polio vaccine, the next Harry Potter, the next Red Cross, the next Ford Mustang. Others will be smaller, more personal but no less meaningful, successes: a little restaurant that becomes a neighborhood favorite, a biography that does not make the best-seller list but tells an important story, a local nonprofit to care for abandoned pets. At this very same moment, another group of people is working equally hard to develop new ideas that, when launched, will fail. Some of them will fail spectacularly and publicly: like New Coke, the movie John Carter, or the Ford Edsel. Others will be smaller, more private, but no less painful failures: a home-based business that never takes off, a children’s book that neither publishers nor children have any interest in, a charity for a cause about which too few people care enough. If you are currently working to develop a new idea, whether on your own or as part of a team, which group are you in? Most people believe they either are, or will be, in the first group - the group whose ideas will be successful. All they have to do is work hard and execute well. Unfortunately, we know that this cannot be the case. The law of market failure tells us that up to 90 percent of most new products, services, businesses, and initiatives will fail soon after they are launched - regardless of how promising they sou 1. Language: English. Narrator: Roger Wayne. Audio sample: http://samples.audible.de/bk/harp/008527/bk_harp_008527_sample.mp3. Digital audiobook in aax.
Drawing on the science of how we learn, The Expertise Economy shows companies big and small how to transform their employees into experts and ultimately their biggest competitive advantage. The world of work is going through a large-scale transition with digitisation, automation and acceleration. Critical skills and expertise are imperative for companies and their employees to succeed in the future, and the most forward-thinking companies are being proactive in adapting to the shift in the workforce. Kelly Palmer, Silicon Valley thought leader from LinkedIn, Degreed, and Yahoo, and David Blake, cofounder of Ed-tech pioneer Degreed, share their experiences and describe how some of the smartest companies in the world are making learning and expertise a major competitive advantage. The authors provide the latest scientific research on how people really learn and concrete examples from companies in both Silicon Valley and worldwide who are driving the conversation about how to create experts and align learning innovation with business strategy. It includes interviews with people from top companies like Google, LinkedIn, Airbnb, Unilever, NASA, and MasterCard; thought leaders in learning and education like Sal Khan and Todd Rose; as well as Thinkers50 list makers Clayton Christensen, Daniel Pink and Whitney Johnson. The Expertise Economy dares you to let go of outdated and traditional ways of closing the skills gap and challenges CEOs and business leaders to embrace the urgency of re-skilling and upskilling the workforce. 1. Language: English. Narrator: Patricia Rodriguez. Audio sample: http://samples.audible.de/bk/hodd/002055/bk_hodd_002055_sample.mp3. Digital audiobook in aax.
This book includes SEO: How to Get on the First Page of Google and SEO: The Seven Tips to Succeed in Google. You have seen the ads. For just $0.99 you can get a domain. For $9.99 per month, you can start your own website. But what have you found? Have you found your business is not getting Internet sales? Are you somewhere on page 100 in the Google search engine? A myriad of work goes into creating a website that is worthy of Google´s first page. If you want this ranking, you need to be work smarter, rather than work harder. It takes starting out correctly with your website. There will be trial and error. Most of all, a magic solution does not exist. Any place that is offering something for very little is going to make you work harder to get what you desire for your website. Any company offering to sell you links to improve your website is going to damage your website. Did you know Google makes about 500 changes to their algorithm each year? Imagine what these changes are going to do for your website ranking, particularly, when Google is attempting to make the user experience superb. Google´s motto is to ensure when anyone conducts a search in Google they see the result they want on the first couple of pages. Search engine optimization (SEO) has greatly changed even in the last five years. Ten years ago, it was about keywords. The more keywords you used the better. A slow shift towards quality content began and is now in full effect. If you spam your articles with keywords, with low quality content, you will be penalized. If you try to trick Google, you will end up in the black hole for Internet websites. A few golden rules are needed before you jump into the SEO tips provided in this book: Determine your investment abilities Write quality content Get your website indexed Use keywords appropriately Pay attention to the technical aspects Avoid mis 1. Language: English. Narrator: Thomas Clayton. Audio sample: http://samples.audible.de/bk/acx0/064132/bk_acx0_064132_sample.mp3. Digital audiobook in aax.
Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes listeners inside Google headquarters - the Googleplex - to explain how Google works. While they were still students at Stanford, Google co-founders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google´s earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow (until Google´s IPO, nobody other than Google management had any idea how lucrative the company´s ad business was), Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open-source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more. The key to Google´s success in all these businesses, Levy reveals, is its engineering mind-set and adoption of such Internet values as speed, openness, experimentation, and risk taking. After it´s unapologetically elitist approach to hiring, Google pampers its engineers with free food and dry cleaning, on-site doctors and masseuses, and gives them all the resources they need to succeed. Even today, with a workforce of more than 23,000, Larry Page signs off on every hire. But has Google lost its innovative edge? It stumbled badly in China. And now, with its newest initiative, social networking, Google is chasing a successful competitor for the first time. Some employees are leaving the company for smaller, nimbler start-ups. Can the company that famously decided not to be ´´evil´´ still compete? No other book has turned Google inside out as Levy does with In the Plex. 1. Language: English. Narrator: L. J. Ganser. Audio sample: http://samples.audible.de/bk/adbl/003074/bk_adbl_003074_sample.mp3. Digital audiobook in aax.
Become the applicant Google can´t turn down. Cracking the Tech Career is the job seeker´s guide to landing a coveted position at one of the top tech firms. A follow-up to The Google Resume, this audiobook provides new information on what these companies want and how to show them you have what it takes to succeed in the role. Early planners will learn what to study, and established professionals will discover how to make their skillsets and experiences set them apart from the crowd. Author Gayle Laakmann McDowell worked in engineering at Google and interviewed more than 120 candidates as a member of the hiring committee - in this book, she shares her perspectives on what works and what doesn´t, what makes you desirable, and what gets your resume saved or deleted. Apple, Microsoft, and Google are the coveted companies in the current job market. They field hundreds of resumes every day and have their pick of the cream of the crop when it comes to selecting new hires. If you think the right alma mater is all it takes, you need to update your thinking. Top companies, especially in the tech sector, are looking for more. This book is the complete guide to becoming the candidate they just cannot turn away. Discover the career paths that run through the top tech firms. Learn how to craft the prefect resume and prepare for the interview. Find ways to make yourself stand out from the hordes of other applicants. Understand what the top companies are looking for and how to demonstrate that you´re it. These companies need certain skillsets, but they also want a great culture fit. Grades aren´t everything, experience matters, and a certain type of applicant tends to succeed. Cracking the Tech Career reveals what the hiring committee wants and shows you how to get it. 1. Language: English. Narrator: Carly Robins. Audio sample: http://samples.audible.de/bk/adbl/021421/bk_adbl_021421_sample.mp3. Digital audiobook in aax.
You are shrunk to the height of a nickel and thrown in a blender. The blades start moving in 60 seconds. What do you do? If you want to work at Google, or any of America´s best companies, you need to have an answer to this and other puzzling questions. Are You Smart Enough to Work at Google? guides listeners through the surprising solutions to dozens of the most challenging interview questions. The book covers the importance of creative thinking, ways to get a leg up on the competition, what your Facebook page says about you, and much more. Are You Smart Enough to Work at Google? is a must listen for anyone who wants to succeed in today´s job market. PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio. 1. Language: English. Narrator: Joe Ochman. Audio sample: http://samples.audible.de/bk/rand/002866/bk_rand_002866_sample.mp3. Digital audiobook in aax.
The Business of Android Apps Development:Making and Marketing Apps that Succeed on Google Play, Amazon Appstore and More Mark Rollins, Roy Sandberg