Beginning Google Maps Applications with PHP and Ajax: Cameron Turner/ Jeffrey Sambells/ Michael Purvis
Beginning Google Maps Applications with Rails and Ajax: Andre Lewis/ Cameron Turner/ Jeffrey Sambells/ Michael Purvis
A FINANCIAL TIMES BOOK OF THE MONTH FROM THE WALL STREET JOURNAL: ´´ Nothing Mr. Gilder says or writes is ever delivered at anything less than the fullest philosophical decibel.. . Mr. Gilder sounds less like a tech guru than a poet, and his words tumble out in a romantic cascade.´´ ´´Google´s algorithms assume the world´s future is nothing more than the next moment in a random process. George Gilder shows how deep this assumption goes, what motivates people to make it, and why it´s wrong: the future depends on human action.´´ - Peter Thiel, founder of PayPal and Palantir Technologies and author of Zero to One: Notes on Startups, or How to Build the Future The Age of Google, built on big data and machine intelligence, has been an awesome era. But it´s coming to an end. In Life after Google, George Gilder-the peerless visionary of technology and culture-explains why Silicon Valley is suffering a nervous breakdown and what to expect as the post-Google age dawns. Google´s astonishing ability to ´´search and sort´´ attracts the entire world to its search engine and countless other goodies-videos, maps, email, calendars....And everything it offers is free, or so it seems. Instead of paying directly, users submit to advertising. The system of ´´aggregate and advertise´´ works-for a while-if you control an empire of data centers, but a market without prices strangles entrepreneurship and turns the Internet into a wasteland of ads. The crisis is not just economic. Even as advances in artificial intelligence induce delusions of omnipotence and transcendence, Silicon Valley has pretty much given up on security. The Internet firewalls supposedly protecting all those passwords and personal information have proved hopelessly permeable. The crisis cannot be solved within the current computer and network architecture. The future lies with the ´´cryptocosm´´-the new architecture of the blockchain and its derivatives. Enabling cryptocurrencies such as bitcoin and ether, NEO and Hashgraph, it will provide the Internet a secure global payments system, ending the aggregate-and-advertise Age of Google. Silicon Valley, long dominated by a few giants, faces a ´´great unbundling,´´ which will disperse computer power and commerce and transform the economy and the Internet. Life after Google is almost here. For fans of ´´Wealth and Poverty,´´ ´´Knowledge and Power,´´ and ´´The Scandal of Money.´´
How do Tiffany Haddish, Tom Hanks, Meryl Streep and Apple´s Tim Cook turn us on, and why do some other public figures drive us crazy and turn us off? And who are the behind-the-scenes gurus who help public figures turn us on or off? Steven Goldstein, a civil rights leader who has worked in politics, business and entertainment, breaks down the industry of creating likeability and how public figures manufacture likeability—and how they sometimes destroy it through scandals. As a television producer, Congressional lawyer, leader of state and national civil rights organizations, and communications advisor to corporate and political leaders, Steven Goldstein has been a mover and shaker in every sector of American power. He knows what makes public figures likeable. Based on his twenty-five years of experience and original teachings, Goldstein tells us why we like certain people, and dislike others, in politics, business, and entertainment. Why do we let some into our personal world and refuse to let others enter? Goldstein has developed a paradigm that describes how we fall in like, reminiscent of falling in love, with the public figures who shape our lives. And Goldstein names names. Why do we like Ellen DeGeneres and Morgan Freeman, yet find Gwyneth Paltrow sometimes maddening? Why do we like Warren Buffett, Microsoft´s Satya Nadella and Google´s Sundar Pichai aside from their products and profits? And apart from our ideology, why do some of us like Barack and Michelle Obama and others Donald Trump, and what does Ben Franklin have to do with any of it? Goldstein identifies eight traits of likeability that every public figure reveals to us in pairs, with each pair deepening our relationship with that person. The pairs are: Captivation and Hope Authenticity and Relatability Protectiveness and Reliability Perceptiveness and Compassion Goldstein not only tells us how we fall in like with public figures, but he also reveals the behind-the-scenes players in politics, business and entertainment who shape who we like. Likeability isn´t just something you have or you don´t. Likeability can be manufactured—and it can be destroyed. Public figures can be their own worst enemies in saying or doing things that turn us off. Why do we forgive some but not others? The Turn-On will make you think twice about a celebrity reinvention, a glamorous media appearance or a perfectly crafted speech, and will give you tools to take control of your own likeability and become more like your favorite star.
Your easy-to-listen-to guide to earning money through Google AdSense...Updated with the latest strategies and techniques on how to monetize your content, this book will serve as your springboard to generating passive income in partnership with the largest search engine in the world. Google has forever revolutionized the advertising world, earning billions of dollars every year. You can carve a slice of this profit by joining the AdSense program where you can contribute interesting content while earning money on the side. In this book, you will learn important information, techniques, and strategies that can help you jumpstart this Online revenue stream. Specifically, you will learn:The nature of Google AdSense and how it works for advertisers and for you as an advertising channelHow you can turn your website or blog into a cash-generating assetTechnical know-how to optimize your YouTube channel to activate another Online profit channelProven and effective strategies to increase your online traffic and boost your revenue in the processWith this book, you’ll get to connect to the amazing Online world of AdSense where you can work part-time and start earning money through digital advertising. 1. Language: English. Narrator: Kelley Weaverling. Audio sample: http://samples.audible.de/bk/acx0/136444/bk_acx0_136444_sample.mp3. Digital audiobook in aax.
Increase Traffic and Sales by Using Google AdWords - A Powerful Marketing Tool Google´s AdWords platform enables you to create pay-per-click advertisements that appear as ´´sponsored links´´ when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It´s that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you´ll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one. 1. Language: English. Narrator: Million Quinteros. Audio sample: http://samples.audible.de/bk/acx0/031077/bk_acx0_031077_sample.mp3. Digital audiobook in aax.
Whether it´s a faulty memory, a tendency to multitask, or difficulty managing our time, every one of us has limitations conspiring to keep us from being organized. But, as organizational guru and former Google CIO Douglas C. Merrill points out, it isn´t our fault. Our brains simply aren´t designed to deal with the pressures and competing demands on our attention in today´s fast-paced, information-saturated, digital world. What´s more, he says, many of the ways in which our society is structured are outdated, imposing additional chaos that makes us feel stressed, scattered, and disorganized. But it doesn´t have to be this way. Luckily, we have a myriad of amazing new digital tools and technologies at our fingertips to help us manage the strains on our brains and on our lives; the trick is knowing when and how to use them. This is why Merrill, who helped spearhead Google´s effort to ´´organize the world´s information´´, offers a wealth of tips and strategies for how to use these new tools to become more organized, efficient, and successful than ever. But if you´re looking for traditional, rigid, one-size-fits-all strategies for organization, this isn´t the book for you. Instead, Merrill draws on his intimate knowledge of how the brain works to help us develop fresh, innovative, and flexible systems of organization tailored to our individual goals, constraints, and lifestyles. From how to harness the amazing power of search, to how to get the most out of cloud computing, to techniques for filtering through the enormous avalanche of information that assaults us at every turn, to tips for minimizing distractions and better integrating work and life, Getting Organized in the Google Era is chock-full of practical, invaluable, and often counterintuitive advice for anyone who wants to be more organized and productive - and less stressed - in our 21st-century world. 1. Language: English. Narrator: Douglas Merrill. Audio sample: http://samples.audible.de/bk/rand/002206/bk_rand_002206_sample.mp3. Digital audiobook in aax.
The best-selling SEO book in history has been updated! This audiobook has taught more than 10,000 business owners, marketing managers, marketing students, and even professional marketing agency staff how to increase the ranking of any website: #1 in advertising #1 in web marketing #1 in sales and marketing #1 in e-commerce Ever wondered how websites get to the top of Google? Experienced Google ranking expert Tim Kitchen shares the secrets of the industry that many pay tens of thousands for. You will learn: How to get your website on the first page - and in first position - of Google The strategies that have taken businesses from $2,000/month to $996,332 per month, and grown leads from 35 per month to 115 per day The secrets behind some of the world’s most effective SEO campaigns How to get multiple rankings on the first page of Google How to find and target the most profitable keywords in your market (clue: they are NOT the ones that most of your competitors will be targeting) How to spot the weaknesses in your market and go from invisible to dominant Whether or not you’re getting good value from your SEO agency or team How to avoid the costly mistakes that hold rankings back and reduce profitable traffic What to do with your blog to turn it from a lonely wilderness into a traffic and sales generator How to capitalize on the ‘low hanging fruit’ that can move rankings in weeks Why SEO will exist as long as Search Engines exist, and how to develop a future-proof strategy 1. Language: English. Narrator: Tim Cameron-Kitchen. Audio sample: http://samples.audible.de/bk/acx0/112777/bk_acx0_112777_sample.mp3. Digital audiobook in aax.