Google is now a dominant force on the Internet, guiding millions of searches and online purchases every day. Understanding how it works and how to make the most of it is therefore essential to anyone building or running a website, whether for business or as a hobby. This easy-to-follow guide explains not only how Google actually sifts the billions of pages of information its index contains, but shows you how you can improve the performance of your own website in Google´s search results, giving specific and detailed instructions about the sort of priority issues you need to address. 50 Ways to Make Google Love Your Website will teach you how to: - Use Google to help you understand how people search for the sort of things you are offering - Create a website that your customers will quickly find in Google - Make your website irresistible to links from other sites - Help Google understand what your site is about - Think like Google and win more traffic
50 Ways to Make Google Love Your Website: Liam McGee, Steve Johnston
Testing at Google Scale Product Description 2012 Jolt Award finalist! Pioneering the Future of Software Test Do you need to get it right, too? Then, learn from Google . Legendary testing expert James Whittaker, until recently a Google testing leader, and two top Google experts reveal exactly how Google tests software, offering brand-new best practices you can use even if you?re not quite Google?s size? yet! Breakthrough Techniques You Can Actually Use Discover 100% practical, amazingly scalable techniques for analyzing risk and planning tests?thinking like real users?implementing exploratory, black box, white box, and acceptance testing?getting usable feedback?tracking issues?choosing and creating tools?testing ?Docs & Mocks,? interfaces, classes, modules, libraries, binaries, services, and infrastructure?reviewing code and refactoring?using test hooks, presubmit scripts, queues, continuous builds, and more. With these techniques, you can transform testing from a bottleneck into an accelerator ?and make your whole organization more productive! Features + Benefits Presents pioneering testing techniques that can help any company moving to the cloud Shows how to achieve web-level scale for integration and system testing Offers expert guidance on managing end-to-end testing, including superior automation strategies Foreword by Alberto Savoia xiii Foreword by Patrick Copeland xvii Preface xxiii Chapter 1: Introduction to Google Software Testing 1 Quality?Test 5 Roles 6 Organizational Structure 8 Crawl, Walk, Run 10 Types of Tests 12 Chapter 2: The Software Engineer in Test 15 The Life of an SET 17 Development and Test Workflow 17 Who Are These SETs Anyway? 22 The Early Phase of a Project 22 Team Structure 24 Design Docs 25 Interfaces and Protocols 27 Automation Planning 28 Testability 29 SET Workflow: An Example 32 Test Execution 40 Test Size Definitions 41 Use of Test Sizes in Shared Infrastructure 44 Benefits of Test Sizes 46 Test Runtime Requirements 48 Case 1: Change in Common Library 52 Test Certified 54 An Interview with the Founders of the Test Certified Program 57 Interviewing SETs 62 An Interview with Tool Developer Ted Mao 68 An Interview with Web Driver Creator Simon Stewart 70 Chapter 3: The Test Engineer 75 A User-Facing Test Role 75 The Life of a TE 76 Test Planning 79 Risk 97 Life of a Test Case 108 Life of a Bug 113 Recruiting TEs 127 Test Leadership at Google 134 Maintenance Mode Testing 137 Quality Bots Experiment 141 BITE Experiment 153 Google Test Analytics 163 Free Testing Workflow 169 External Vendors 173 An Interview with Google Docs TE Lindsay Webster 175 An Interview with YouTube TE Apple Chow 181 Chapter 4: The Test Engineering Manager 187 The Life of a TEM 187 Getting Projects and People 189 Impact 191 An Interview with Gmail TEM Ankit Mehta 193 An Interview with Android TEM Hung Dang 198 An Interview with Chrome TEM Joel Hynoski 202 The Test Engineering Director 206 An Interview with Search and Geo Test Director Shelton Mar 207 An Interview with Engineering Tools Director Ashish Kumar 211 An Interview with Google India Test Director Sujay Sahni 214 An Interview with Engineering Manager Brad Green 219 An Interview with James Whittaker 222 Chapter 5: Improving How Google Tests Software 229 Fatal Flaws in Google´s Process 229 The Future of the SET 231 The Future of the TE 233 The Future of the Test Director and Manager 234 The Future of Test Infrastructure 234 In Conclusion 235 Appendix A: Chrome OS Test Plan 237 Overview of Themes 237 Risk Analysis 238 Per-Build Baseline Testing 239 Per-LKG Day Testing 239 Per-Release Testing 239 Manual Versus Automation 240 Dev Versus Test Quality Focus 240 Release Channels 240 User Input 241 Test Case Repositories 241 Test Dashboarding 241 Virtualization 241 Performance 242 Stress, Long-Running, and Stability 242 Test Execution Framework (Autotest) 242 OEMs 242 Hardware Lab 242 E2E Farm Automation 243 Testing the Browser AppManager 243 Browser Testability 243 Hardware 244 Timeline 244 Primary Test Drivers 246 Relevant Documents 246 Appendix B: Test Tours for Chrome 247 The Shopping Tour 247 The Student Tour 248 Suggested Areas to Test 248 The International Calling Tour 249 Suggested Areas to Test 249 The Landmark Tour 249 Suggested Landmarks in Chrome 249 The All Nighter Tour 250 Suggested Areas to Test 250 The Artisan´s Tour 251 Tools in Chrome 251 The Bad Neighborhood Tour 251 Bad Neighborhoods in Chrome OS 251 The Personalization Tour 252 Ways to Customize
The complete business guide to Google+, today’s hottest new social network! Every week, millions more people sign up for Google+. Suddenly, it’s today’s hottest new social network. Google+ for Business reveals why Google+ offers business opportunities available nowhere else - and helps you grab those opportunities now, before your competitors do. Top social-media professional speaker and business advisor Chris Brogan explains how to get great results fast, without wasting time - and without wasting a dime. Brogan guides you through using Google+ for promotion, customer service, community building, referrals, collaboration, and a whole lot more. You won’t just master innovative new tools like Circles and Hangouts - you’ll use them to generate more customers and more cash! Make the right first moves after you’ve signed up for Google+ Take advantage of links between Google+ and Google search Define the best Google+ strategy and tactics for your business Create a business page that attracts new paying customers Integrate Google+ into your current online/digital strategies Learn how your customers are using Google+ and give them what they’re looking for Use Circles to organize your contacts and interactions more effectively Create Google+ posts that draw attention and spark conversations Master warm selling on Google+ Build a simple, low-cost content strategy around Google+ Grow your audience and share others´ valuable content Discover new ways to derive even more value from Google+ 1. Language: English. Narrator: Chris Brogan. Audio sample: http://samples.audible.de/bk/adbl/003569/bk_adbl_003569_sample.mp3. Digital audiobook in aax.
Start your digital classroom journey today! When it comes to succeeding in the classroom, you want to make sure that you have some of the best tools around to get you ahead. And while there are many different programs and software that you can use and that promise to be the very best, Google Classroom is one of the best options for you to use. This guidebook is going to take the time to explain how Google Classroom works and why it is the best option for students! Google Classroom is one of the best products around to help students and teachers interact together to make the classroom something really unique. When you are ready to see how Google Classroom can help you as a student, make sure to listen through this guidebook to get started! Some of the things that we will discuss in this guidebook includes What is Google Classroom? How to manage your own Google Classroom How to get the Google Classroom all set up as a student Things that students are able to use Google Classroom for Other ways Google Classroom can help students in the classroom 1. Language: English. Narrator: Alex Freeman. Audio sample: http://samples.audible.de/bk/acx0/088464/bk_acx0_088464_sample.mp3. Digital audiobook in aax.
Start your digital classroom journey today! Google Classroom is one of the best online resources that you can use to bring your classroom to the next level. This platform allows you to interact with your students, send out emails, work on assignments and discussions, and so much more. As a teacher, you will appreciate all of the things that you are able to do with the help of Google Classroom. This guidebook will take some time to go over Google Classroom and what you can do with this amazing tool. This guidebook is going to take a look at all of the things that you are able to do with the help of Google Classroom. You will learn some of the benefits that come with Google Classroom, how to set up your own account and your own classes, how to add students and teachers to the classroom, and so much more. Teachers will enjoy how they are able to interact with their students, share information, and send out assignments and announcements that are needed. This is a fantastic way to help teachers and students to interact with each other and to ensure that each student is learning in the way that is right for them. If you are a teacher and you would like to find some new ways to interact with your students and to personalize the learning experience for your class, listen to this guidebook and learn what you need to know to make Google Classroom work for you! Some of the things that we will discuss in this guidebook pertaining to Google Classroom include: What is Google Classroom? How to manage your own Google Classroom How to use Google Classroom as a teacher FAQs about Google Classroom Other ways Google Classroom can help teachers in the classroom 1. Language: English. Narrator: Alex Freeman. Audio sample: http://samples.audible.de/bk/acx0/088328/bk_acx0_088328_sample.mp3. Digital audiobook in aax.
Start your digital classroom journey today! One of the best systems that you are able to use in your classroom, whether you are looking to use it to enhance your in-person classroom or to replace it completely, is Google Classroom. Google Classroom is a blended learning platform that can be used in schools. The aim of this platform is to simply creating, distributing, and even grading assignments in a paperless way. This was a platform that was introduced as part of the Google Apps for Education when it was publicly released in August of 2014. The aim of Google Classroom is to help teachers and students to interact in a new way so that both are able to make the learning experience much more enjoyable. The teacher will be able to create assignments, send out announcements, and post other useful information for the students to look over. They can also watch for group discussions, answer questions, and more to make this a more effective method of teaching without taking up too much time in the classroom. There are many different parts that students and teachers alike are going to enjoy when it comes to the Google Classroom. You will be able to utilize the Spreadsheets, Calendar to keep track of all the assignments, Gmail, Forms, and so much more. As the teacher, you will be able to choose which features of the Google Classroom you would like to work with to enhance what you are teaching inside of your classroom. Some of the things that we will discuss in this guidebook include What is Google Classroom? How to manage your own Google Classroom How to use Google Classroom as a teacher and as a student FAQS about Google Classroom Other ways Google Classroom can help teachers and students in the classroom 1. Language: English. Narrator: Alex Freeman. Audio sample: http://samples.audible.de/bk/acx0/088558/bk_acx0_088558_sample.mp3. Digital audiobook in aax.
Explore what Flutter has to offer, where it came from, and where it´s going. Mobile development is progressing at a fast rate and with Flutter - an open-source mobile application development SDK created by Google - you can develop applications for Android and iOS, as well as Google Fuchsia.Learn to create three apps (a personal information manager, a chat system, and a game project) that you can install on your mobile devices and use for real. You will begin by getting a solid foundation of Flutter knowledge, and building on it immediately by constructing two more traditional productivity apps.. You will also learn to create a game, enabling you to see a whole other perspective on what Flutter can do. In addition to building these apps, you´ll have the benefit of reviewing real-world issues you might encounter, along with ways to deal with them through tips and tricks, all designed to make your Flutter experience that much more productive and, frankly, fun! Practical Flutter will leave you with a solid grasp of how to build apps with Flutter, and springboard into creating more advanced apps on your own. By the time your journey through this material concludes, another larger one will begin as you springboard, well-prepared, into the larger world of Flutter development, tackling any project that comes your way with aplomb. Practical Flutter is a learning adventure you won´t want to miss. What You´ll Learn Get a Flutter project started and logically structure it Use the interface elements Flutter provides, such as widgets, controls, and extensions Build layouts using interface elements Use available tooling, specifically Android Studio Leverage server-side development and connect a Flutter app to a server back-end. Who This Book Is For Mobile developers who are looking to build for multiple mobile platforms and trying to do so with a codebase that is largely the same across all. Basic knowledge of iOS and Android generally, and some general programming experience is expected.