A FINANCIAL TIMES BOOK OF THE MONTH FROM THE WALL STREET JOURNAL: ´´ Nothing Mr. Gilder says or writes is ever delivered at anything less than the fullest philosophical decibel.. . Mr. Gilder sounds less like a tech guru than a poet, and his words tumble out in a romantic cascade.´´ ´´Google´s algorithms assume the world´s future is nothing more than the next moment in a random process. George Gilder shows how deep this assumption goes, what motivates people to make it, and why it´s wrong: the future depends on human action.´´ - Peter Thiel, founder of PayPal and Palantir Technologies and author of Zero to One: Notes on Startups, or How to Build the Future The Age of Google, built on big data and machine intelligence, has been an awesome era. But it´s coming to an end. In Life after Google, George Gilder-the peerless visionary of technology and culture-explains why Silicon Valley is suffering a nervous breakdown and what to expect as the post-Google age dawns. Google´s astonishing ability to ´´search and sort´´ attracts the entire world to its search engine and countless other goodies-videos, maps, email, calendars....And everything it offers is free, or so it seems. Instead of paying directly, users submit to advertising. The system of ´´aggregate and advertise´´ works-for a while-if you control an empire of data centers, but a market without prices strangles entrepreneurship and turns the Internet into a wasteland of ads. The crisis is not just economic. Even as advances in artificial intelligence induce delusions of omnipotence and transcendence, Silicon Valley has pretty much given up on security. The Internet firewalls supposedly protecting all those passwords and personal information have proved hopelessly permeable. The crisis cannot be solved within the current computer and network architecture. The future lies with the ´´cryptocosm´´-the new architecture of the blockchain and its derivatives. Enabling cryptocurrencies such as bitcoin and ether, NEO and Hashgraph, it will provide the Internet a secure global payments system, ending the aggregate-and-advertise Age of Google. Silicon Valley, long dominated by a few giants, faces a ´´great unbundling,´´ which will disperse computer power and commerce and transform the economy and the Internet. Life after Google is almost here. For fans of ´´Wealth and Poverty,´´ ´´Knowledge and Power,´´ and ´´The Scandal of Money.´´
Guice (pronounced ´´Juice´´) is the Jolt Award-winning, 100% Java icing on the cake of Java dependency injection. Unlike other popular dependency injection frameworks such as Spring, Guice fully embraces modern Java language features and combines simplicity with stunning performance and developer-friendliness. Google Guice: Agile Lightweight Dependency Injection Framework will not only tell you ´´how,´´ it will also tell you ´´why´´ and ´´why not,´´ so that all the knowledge you gain will be as widely applicable as possible. Filled with examples and background information, this book is an invaluable addition to your knowledge of modern agile Java. Learn simple annotation-driven dependency injection, scoping and aspect-oriented programming, and why it all works the way it works Be the first to familiarize yourself with concepts that are likely to be included in a future Java EE or SE release (through JSR 299) Get things done without having to write any XML
Freelance writing can be a lucrative extra income stream or a full time well-paying career. You will need more than just a talent for stringing words together and a college degree in journalism or creative writing, though. This freelance writers audiobook is your essential guide to: Getting started in the business The equipment you will need What goes into a proper portfolio How to build and effective website How to find clients and keep them coming back to you for more How to find the most lucrative writing jobs What are keywords and keyword densities SEO and SM (what these letters stand for and why do you need to understand them is critical to your success) There is more to being a successful freelance writer than you probably realize. Let the knowledge and experience of industry insiders who have turned their writing skills into a full-time lucrative career that allows them to pick and choose their assignments, set their own hours benefit you. If this sounds appealing to you, then you need to listen to How to Become a Freelance Writer. In today´s world the technology exists to let you find clients around the globe and the need for good writing in every industry and niche is practically limitless. To tap into this market you will need to learn about that technology and how to use it most efficiently. Your website is your calling card. Setting up a professional looking one that is easy to find using search engines like Google and Bing are critical to finding clients. What´s the second most read page on any website after the home page? This guide will tell you. What can you add to your website that will keep visitors on it longer, boosting your search engine visibility, and turn visitors into clients. This freelance writer´s guide has the inside scoop on all this and more. 1. Language: English. Narrator: Michelle Bourque. Audio sample: http://samples.audible.de/bk/acx0/090375/bk_acx0_090375_sample.mp3. Digital audiobook in aax.
´´Who else wants to write a book this weekend?” It’s easier than you think! Best-selling author Vic Johnson actually wrote this book in a weekend to prove how easy it is. And he gives you step-by-step detail of everything he did, including the resources he uses to turn out content-rich books in no time at all. How to Write a Book This Weekend is a perfect strategy for first-time book writers who have been discouraged by the thought of pounding out words for months at a time. Inside these pages you’ll learn: Where to find idea ´´factories´´ that allow you to ´´crowdsource´´ the hottest trending topics The little-known secrets used by a 19th-century Russian immigrant to sell over 100 million print books The ´´can’t fail´´ method of choosing a title that makes your book irresistible to prospective buyers A ´´backdoor´´ Google code that will instantly reveal a treasure trove of valuable research material for your book The magic method that eliminates writer´s block and produces top-quality content in a fraction of the time of other methods Please note: This method has had proven success on many occasions when applied to non-fiction books. It may or may not be useful for fiction writers. 1. Language: English. Narrator: Wes Talbot. Audio sample: http://samples.audible.de/bk/gdan/000914/bk_gdan_000914_sample.mp3. Digital audiobook in aax.
Comparing Google to an ordinary business is like comparing a rocket to an Edsel. No academic analysis or bystander´s account can capture it. Now Doug Edwards, Employee Number 59, offers the first inside view of Google, giving listeners a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. Edwards, Google´s first director of marketing and brand management, describes it as it happened. We see the first, pioneering steps of Larry Page and Sergey Brin, the company´s young, idiosyncratic partners; the evolution of the company´s famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently); the development of brand identity; the races to develop and implement each new feature; and the many ideas that never came to pass. Above all, Edwards - a former journalist who knows how to write - captures the Google Experience, the rollercoaster ride of being part of a company creating itself in a whole new universe. I´m Feeling Lucky captures for the first time the unique, self-invented, yet profoundly important culture of the world´s most transformative corporation. 1. Language: English. Narrator: Douglas Edwards. Audio sample: http://samples.audible.de/bk/adbl/003217/bk_adbl_003217_sample.mp3. Digital audiobook in aax.
Do you want to learn how to master SEO? Get this book and follow my step-by-step explanations! You have seen the ads. For just 99 cents, you can get a domain. For $9.99 per month, you can start your own website. But what have you found? Have you found your business is not getting Internet sales? Are you somewhere on page 100 in the Google search engine? A myriad of work goes into creating a website that is worthy of Google´s first page. If you want this ranking, you need to be smarter rather than work harder. It takes starting out correctly with your website. There will be trial and error. Most of all, a magic solution does not exist. Any place that is offering something for very little is going to make you work harder to get what you desire for your website. Any company offering to sell you links to improve your website is going to damage it. Did you know Google makes about 500 changes to its algorithm each year? Imagine what these changes are going to do for your website ranking, particularly when Google is attempting to make the user experience superb. Google´s mission is to ensure when anyone conducts a search in Google, they see the results they want on the first couple of pages. Search engine optimization (SEO) has greatly changed even in the last five years. Ten years ago it was about keywords. The more keywords you used the better. A slow shift toward quality content began and is now in full effect. If you spam your articles with keywords but have low quality content, you will be penalized. If you try to trick Google, you will end up in the black hole for Internet websites. A few golden rules are needed before you jump into SEO. Tips provided in this book: Determine your investment abilities Write quality content Get your website indexed Use keywords appropriately Pay attention 1. Language: English. Narrator: David Otey. Audio sample: http://samples.audible.de/bk/acx0/060572/bk_acx0_060572_sample.mp3. Digital audiobook in aax.
Maximize the potential of your online brand! Over the past decade, social media has transformed from a fad into a necessity for writers. But for the inexperienced author, trying to make sense of - much less master - the available platforms can be a frustrating experience. The variety of social media options alone is dizzying enough: WordPress, Tumblr, Facebook, Twitter, Google Plus, YouTube, Pinterest, and more. That´s where this guide comes in. Whether you´re just starting to create an audience or looking to refine your online presence, Social Media for Writers will equip you with the essential tools you´ll need to succeed. In this book, you´ll learn how to: Develop an editorial calendar: schedule consistent, quality content for your blog and work with other authors on guest posts and blog tours Create an online brand: write content for several different networks and tie them together to develop an authoritative, trusted voice Utilize ´´best practices´´: learn the ins and outs of the online community and how to maximize the potential of each platform Build a community: make connections and create a fan base to endorse your work With all of these strategies, techniques, and applicable information, Social Media for Writers is a comprehensive source for all your social media needs! 1. Language: English. Narrator: Pip Ballantine, Tee Morris. Audio sample: http://samples.audible.de/bk/acx0/048470/bk_acx0_048470_sample.mp3. Digital audiobook in aax.
This book includes SEO: How to Get on the First Page of Google and SEO: The Seven Tips to Succeed in Google. You have seen the ads. For just $0.99 you can get a domain. For $9.99 per month, you can start your own website. But what have you found? Have you found your business is not getting Internet sales? Are you somewhere on page 100 in the Google search engine? A myriad of work goes into creating a website that is worthy of Google´s first page. If you want this ranking, you need to be work smarter, rather than work harder. It takes starting out correctly with your website. There will be trial and error. Most of all, a magic solution does not exist. Any place that is offering something for very little is going to make you work harder to get what you desire for your website. Any company offering to sell you links to improve your website is going to damage your website. Did you know Google makes about 500 changes to their algorithm each year? Imagine what these changes are going to do for your website ranking, particularly, when Google is attempting to make the user experience superb. Google´s motto is to ensure when anyone conducts a search in Google they see the result they want on the first couple of pages. Search engine optimization (SEO) has greatly changed even in the last five years. Ten years ago, it was about keywords. The more keywords you used the better. A slow shift towards quality content began and is now in full effect. If you spam your articles with keywords, with low quality content, you will be penalized. If you try to trick Google, you will end up in the black hole for Internet websites. A few golden rules are needed before you jump into the SEO tips provided in this book: Determine your investment abilities Write quality content Get your website indexed Use keywords appropriately Pay attention to the technical aspects Avoid mis 1. Language: English. Narrator: Thomas Clayton. Audio sample: http://samples.audible.de/bk/acx0/064132/bk_acx0_064132_sample.mp3. Digital audiobook in aax.
Google. Amazon. Facebook. The modern world is defined by vast digital monopolies turning ever-larger profits. Those of us who consume the content that feeds them are farmed for the purposes of being sold ever more products and advertising. Those that create the content - the artists, writers and musicians - are finding they can no longer survive in this unforgiving economic landscape. But it didn´t have to be this way. In Move Fast and Break Things, Jonathan Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the entrepreneurs like Peter Thiel and Larry Page who founded these all-powerful companies. Their unprecedented growth came at the heavy cost of tolerating piracy of books, music and film while at the same time promoting opaque business practices and subordinating the privacy of individual users to create the surveillance marketing monoculture in which we now live. It is the story of a massive reallocation of revenue in which $50 billion a year has moved from the creators and owners of content to the monopoly platforms. With this reallocation of money comes a shift in power. Google, Facebook and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from creators to platforms could have been achieved and why it has gone unchallenged for so long. And if you think that´s got nothing to do with you, their next move is to come after your jobs. Move Fast and Break Things is a call to arms, to say that is enough is enough and to demand that we do everything in our power to create a different future. 1. Language: English. Narrator: Jonathan Taplin. Audio sample: http://samples.audible.de/bk/macm/001095/bk_macm_001095_sample.mp3. Digital audiobook in aax.