Angebote zu "Break" (57 Treffer)

Move Fast and Break Things: How Facebook, Googl...
9,95 € *
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Google. Amazon. Facebook. The modern world is defined by vast digital monopolies turning ever-larger profits. Those of us who consume the content that feeds them are farmed for the purposes of being sold ever more products and advertising. Those that create the content - the artists, writers and musicians - are finding they can no longer survive in this unforgiving economic landscape. But it didn´t have to be this way. In Move Fast and Break Things, Jonathan Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the entrepreneurs like Peter Thiel and Larry Page who founded these all-powerful companies. Their unprecedented growth came at the heavy cost of tolerating piracy of books, music and film while at the same time promoting opaque business practices and subordinating the privacy of individual users to create the surveillance marketing monoculture in which we now live. It is the story of a massive reallocation of revenue in which $50 billion a year has moved from the creators and owners of content to the monopoly platforms. With this reallocation of money comes a shift in power. Google, Facebook and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from creators to platforms could have been achieved and why it has gone unchallenged for so long. And if you think that´s got nothing to do with you, their next move is to come after your jobs. Move Fast and Break Things is a call to arms, to say that is enough is enough and to demand that we do everything in our power to create a different future. 1. Language: English. Narrator: Jonathan Taplin. Audio sample: http://samples.audible.de/bk/macm/001095/bk_macm_001095_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 26.06.2019
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Move Fast and Break Things: How Facebook, Googl...
9,95 € *
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Move Fast and Break Things tells the story of how a small group of libertarian entrepreneurs began in the 1990s to hijack the original decentralized vision of the Internet, in the process creating three monopoly firms - Facebook, Amazon, and Google - that now determine the future of the music, film, television, publishing, and news industries. Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the men who founded these companies, including Peter Thiel and Larry Page: tolerating piracy of books, music and film while at the same time promoting opaque business practices and subordinating privacy of individual users to create the surveillance marketing monoculture in which we now live. The enormous profits that have come with this concentration of power tell their own story. Since 2001, newspaper and music revenues have fallen by 70 percent; book publishing, film, and television profits have also fallen dramatically. Revenues at Google in this same period grew from $400 million to $74.5 billion. Google´s YouTube today controls 60 percent of the streaming audio business and pays only 11 percent of the streaming audio revenues. More creative content is being consumed than ever before, but less revenue is flowing to creators and owners of the content. With the reallocation of money to monopoly platforms comes a shift in power. Google, Facebook, and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from artists to platforms could have been achieved and why it has gone unchallenged for so long. The stakes in this story go far beyond the livelihood of any one musician or journalist. As Taplin observes, the fact that more and more Americans receive their news, music, and other forms of entertainment from a small group of companies poses a real threat to democracy. Move Fast and Break Things offe 1. Language: English. Narrator: Jonathan Taplin. Audio sample: http://samples.audible.de/bk/hach/003154/bk_hach_003154_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 18.07.2019
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Break Through the Noise
17,99 € *
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The odds of getting a video onto YouTube´s front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube´s front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views. Staples outlines a nine-step approach that anyone can use to launch their product or service without having to invest a fortune. Case studies featured in the book include how Shareability launched ROC Headphones, a multi-million dollar global brand, with a viral video of Cristiano Ronaldo in disguise without spending a nickel on traditional advertising; how they used babies to create the most successful social video ever about the Olympic Games; how they propelled a small pet food company from obscurity to an IPO on the power of two viral videos; and how they helped Cricket Wireless become the most shared brand in the wireless space beating telco powerhouses like Verizon, AT&T and Sprint .

Anbieter: buecher.de
Stand: 16.07.2019
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Move Fast and Break Things
12,99 € *
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A stinging polemic that traces the destructive monopolization of the Internet by Google, Facebook and Amazon, and that proposes a new future for musicians, journalists, authors and filmmakers in the digital age. Move Fast and Break Things is a path-breaking polemic in support of the future of the creative industries in the age of the Internet platform. The title, taken from a term coined by Facebook´s Mark Zuckerberg, originally referred to reckless hacker culture at the social media behemoth. In Taplin´s telling, Move Fast and Break Things piquantly describes the way in which the largest Internet platforms--Facebook, Google and Amazon-used the music, news and film industries to build their businesses to scale only to sideline them, and the millions of Americans who work for them. The result is a news industry subservient to social media traffic, a music industry in which life is harder than ever for the ´´middle class´´ musician, and a book industry threatened by the overwhelming digital market share of a single retailer. As broadband ubiquity increases, the film and television industries will be the next victim.

Anbieter: buecher.de
Stand: 16.07.2019
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Move Fast and Break Things
8,99 € *
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A Financial Times ´Best Thing I Read This Year´ LONGLISTED FOR THE FT & MCKINSEY BUSINESS BOOK OF THE YEAR AWARD Google. Amazon. Facebook. The modern world is defined by vast digital monopolies turning ever-larger profits. Those of us who consume the content that feeds them are farmed for the purposes of being sold ever more products and advertising. Those that create the content - the artists, writers and musicians - are finding they can no longer survive in this unforgiving economic landscape. But it didn´t have to be this way. In Move Fast and Break Things, Jonathan Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the entrepreneurs like Peter Thiel and Larry Page who founded these all-powerful companies. Their unprecedented growth came at the heavy cost of tolerating piracy of books, music and film, while at the same time promoting opaque business practices and subordinating the privacy of individual users to create the surveillance marketing monoculture in which we now live. It is the story of a massive reallocation of revenue in which $50 billion a year has moved from the creators and owners of content to the monopoly platforms. With this reallocation of money comes a shift in power. Google, Facebook and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from creators to platforms could have been achieved and why it has gone unchallenged for so long. And if you think that´s got nothing to do with you, their next move is to come after your jobs. Move Fast and Break Things is a call to arms, to say that is enough is enough and to demand that we do everything in our power to create a different future.

Anbieter: buecher.de
Stand: 16.07.2019
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Move Fast and Break Things als Buch von Jonatha...
17,99 € *
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Move Fast and Break Things:How Facebook, Google, and Amazon Have Cornered Culture and What It Means For All Of Us Jonathan Taplin

Anbieter: Hugendubel.de
Stand: 18.07.2019
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Move Fast and Break Things als Buch von Jonatha...
16,49 € *
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Move Fast and Break Things:How Facebook, Google, and Amazon Cornered Culture and Undermined Democracy Jonathan Taplin

Anbieter: Hugendubel.de
Stand: 18.07.2019
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I´m Feeling Lucky: The Confessions of Google Em...
18,99 € *
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The first inside view of life at Google from one of its original employees--Employee #59--captures the emotions and tensions as the company´s young partners race to break rules, defy conventional wisdom, and rocket their company to the top.

Anbieter: buecher.de
Stand: 16.07.2019
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Move Fast and Break Things als eBook Download v...
9,99 € *
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(9,99 € / in stock)

Move Fast and Break Things:How Facebook, Google, and Amazon Have Cornered Culture and What It Means For All Of Us Jonathan Taplin

Anbieter: Hugendubel.de
Stand: 18.07.2019
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