Angebote zu "Leadership" (54 Treffer)

Leadership Branding
54,99 € *
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Die Kraft einer Marke kommt immer von innen. Deshalb kann eine Marke nicht stark werden ohne Führungskräfte und Mitarbeiter, die die Marke leben. In markenspezifischer Führung stecken beträchtliche, aber meist ungenutzte Produktivitätsreserven eines Unternehmens. Dieses Buch führt den Leser Schritt für Schritt durch einen Leadership-Branding-Prozess und zeigt, wie Markenstrategie, Organisationsentwicklung, Führungsverständnis, Unternehmensstrategie und systemisches Management durch die Verschmelzung in Leadership Branding konkret anwendbar werden. Das Buch gibt Einblick in ein topaktuelles Thema, vermittelt Pionierwissen und macht deutlich, wie Führung produktiv wird. ´´Authentische glaubhafte Marken entstehen nur, wenn Markenwerte und internes Führungsverständnis im Einklang sind. Dieses Buch ist eine aufschlussreiche und lehrreiche Lektüre für alle, die Einfluss auf Markenführung, Unternehmensführung und Mitarbeiterführung haben.´´ Andreas Ronken, Geschäftsführer Ritter-Sport, Alfred Ritter GmbH & Co. KG ´´Die Verantwortung der Marke liegt heutzutage bei jedem einzelnen Mitarbeiter. Christina Grubendorfer greift mit Ihrem Buch ein Thema unserer Zeit auf: Ein markenspezifisches Führungsverständnis ist der Schlüssel für einen langfristigen Unternehmenserfolg!´´ Jens Monsees, Industry Leader, Consumer Goods & Healthcare, Google Germany GmbH ´´Strategie für die Zukunft: Steigern Sie Ihren Erfolg, lassen Sie Mitarbeiter die Werte Ihrer Marke endlich mit Leben füllen. Dieses Buch sagt Ihnen, wie es geht.´´ Axel Gloger, Wirtschaftsjournalist

Anbieter: buecher.de
Stand: 06.09.2019
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How Google Tests Software
29,99 € *
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Testing at Google Scale Product Description 2012 Jolt Award finalist! Pioneering the Future of Software Test Do you need to get it right, too? Then, learn from Google . Legendary testing expert James Whittaker, until recently a Google testing leader, and two top Google experts reveal exactly how Google tests software, offering brand-new best practices you can use even if you?re not quite Google?s size? yet! Breakthrough Techniques You Can Actually Use Discover 100% practical, amazingly scalable techniques for analyzing risk and planning tests?thinking like real users?implementing exploratory, black box, white box, and acceptance testing?getting usable feedback?tracking issues?choosing and creating tools?testing ?Docs & Mocks,? interfaces, classes, modules, libraries, binaries, services, and infrastructure?reviewing code and refactoring?using test hooks, presubmit scripts, queues, continuous builds, and more. With these techniques, you can transform testing from a bottleneck into an accelerator ?and make your whole organization more productive! Features + Benefits Presents pioneering testing techniques that can help any company moving to the cloud Shows how to achieve web-level scale for integration and system testing Offers expert guidance on managing end-to-end testing, including superior automation strategies Foreword by Alberto Savoia xiii Foreword by Patrick Copeland xvii Preface xxiii Chapter 1: Introduction to Google Software Testing 1 Quality?Test 5 Roles 6 Organizational Structure 8 Crawl, Walk, Run 10 Types of Tests 12 Chapter 2: The Software Engineer in Test 15 The Life of an SET 17 Development and Test Workflow 17 Who Are These SETs Anyway? 22 The Early Phase of a Project 22 Team Structure 24 Design Docs 25 Interfaces and Protocols 27 Automation Planning 28 Testability 29 SET Workflow: An Example 32 Test Execution 40 Test Size Definitions 41 Use of Test Sizes in Shared Infrastructure 44 Benefits of Test Sizes 46 Test Runtime Requirements 48 Case 1: Change in Common Library 52 Test Certified 54 An Interview with the Founders of the Test Certified Program 57 Interviewing SETs 62 An Interview with Tool Developer Ted Mao 68 An Interview with Web Driver Creator Simon Stewart 70 Chapter 3: The Test Engineer 75 A User-Facing Test Role 75 The Life of a TE 76 Test Planning 79 Risk 97 Life of a Test Case 108 Life of a Bug 113 Recruiting TEs 127 Test Leadership at Google 134 Maintenance Mode Testing 137 Quality Bots Experiment 141 BITE Experiment 153 Google Test Analytics 163 Free Testing Workflow 169 External Vendors 173 An Interview with Google Docs TE Lindsay Webster 175 An Interview with YouTube TE Apple Chow 181 Chapter 4: The Test Engineering Manager 187 The Life of a TEM 187 Getting Projects and People 189 Impact 191 An Interview with Gmail TEM Ankit Mehta 193 An Interview with Android TEM Hung Dang 198 An Interview with Chrome TEM Joel Hynoski 202 The Test Engineering Director 206 An Interview with Search and Geo Test Director Shelton Mar 207 An Interview with Engineering Tools Director Ashish Kumar 211 An Interview with Google India Test Director Sujay Sahni 214 An Interview with Engineering Manager Brad Green 219 An Interview with James Whittaker 222 Chapter 5: Improving How Google Tests Software 229 Fatal Flaws in Google´s Process 229 The Future of the SET 231 The Future of the TE 233 The Future of the Test Director and Manager 234 The Future of Test Infrastructure 234 In Conclusion 235 Appendix A: Chrome OS Test Plan 237 Overview of Themes 237 Risk Analysis 238 Per-Build Baseline Testing 239 Per-LKG Day Testing 239 Per-Release Testing 239 Manual Versus Automation 240 Dev Versus Test Quality Focus 240 Release Channels 240 User Input 241 Test Case Repositories 241 Test Dashboarding 241 Virtualization 241 Performance 242 Stress, Long-Running, and Stability 242 Test Execution Framework (Autotest) 242 OEMs 242 Hardware Lab 242 E2E Farm Automation 243 Testing the Browser AppManager 243 Browser Testability 243 Hardware 244 Timeline 244 Primary Test Drivers 246 Relevant Documents 246 Appendix B: Test Tours for Chrome 247 The Shopping Tour 247 The Student Tour 248 Suggested Areas to Test 248 The International Calling Tour 249 Suggested Areas to Test 249 The Landmark Tour 249 Suggested Landmarks in Chrome 249 The All Nighter Tour 250 Suggested Areas to Test 250 The Artisan´s Tour 251 Tools in Chrome 251 The Bad Neighborhood Tour 251 Bad Neighborhoods in Chrome OS 251 The Personalization Tour 252 Ways to Customize

Anbieter: buecher.de
Stand: 17.09.2019
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What Is Leadership , Hörbuch, Digital, 1, 13min
9,95 € *
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What is leadership? It´s such a simple question. You know it´s one of the most searched questions on Google when it comes to leadership. It´s searched sometimes hundreds of thousands of times a day. 1. Language: English. Narrator: Jacob Brown. Audio sample: http://samples.audible.de/bk/acx0/121367/bk_acx0_121367_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 26.08.2019
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Innovation Management: The Leadership Role of t...
20,99 € *
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(20,99 € / in stock)

Innovation Management: The Leadership Role of the CEO:Case studies: Yahoo and Google. 1. Auflage Ilir Hajdini

Anbieter: Hugendubel.de
Stand: 05.09.2019
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The Meaning Revolution: The Power of Transcende...
9,95 € *
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Advisor of Leadership at Google and former vice president of leadership at LinkedIn claims that the biggest driver of motivation is the chance to serve a larger purpose beyond our careers and ourselves, rather than salary, benefits, bonuses or other material incentives; companies that are able to successfully focus their people, their teams and their culture around meaning outperform their competition. Fred Kofman´s approach to leadership has little to do with the standard practices taught in business school and traditional books. Bringing together economics and business theroy, communications and conflict resolution, family counseling and mindfulness mediation, Kofman argues in The Meaning Revolution that our most deep-seated, unspoken and universal anxiety stems from our fear that our life is being wasted - that the end of life will overtake us when our song is still unsung. Material incentives - salary and benefits - account for perhaps 15% of employees´ motivation at work. The other 85% is driven by a need to belong, a feeling that what we do day in and day out makes a difference, that how we spend our time on earth serves a larger purpose beyond just ourselves. Kofman claims that transcendental leaders, whereever they are in the hierarchy, are able to put aside their self-interests, and help others to feel connected with others on a team or in an organization on a great mission, and part of an ennobling purpose. He argues that every organization involved in work that is nonviolent and non-addictive has what he calls an ´´immortality project´´ at its core. And the challenge for leaders is to identify and expand on that core, to inspire all stakeholders to take part. 1. Language: English. Narrator: Fred Kofman, Arthur Morey. Audio sample: http://samples.audible.de/bk/rand/006038/bk_rand_006038_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 26.08.2019
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Why Leadership Sucks(tm), Volume 2: The Pain, P...
9,95 € *
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Leadership is a hot topic, as more and more books are available on the subject than ever before. The single keyword leadership offers up more than 640 million search results on Google alone, and via the Internet we can access leadership courses (like mine on Udemy.com) and online information more quickly and easily than ever before. Yet we have a severe lack of leadership in most areas of government, business, and even nonprofit organizations. So why is that? It is a lack of follow-through, plain and simple. This book is about putting what we learn into practice, and that is a hallmark of leadership fundamentals. Whenever we feel frustrated or life seems to be spinning out of control, we need to get back to the basics of why we´re living. Is it based on the fundamentals of living a selfless life as a service-minded person? ´´Life and people aren´t out to get you, but your approach to life and approach to people are.´´ We can get so distracted by things in life that we forget about what is seminally true. It is always about the fundamentals in work, life, sports, faith, and relationships. We can easily allow ourselves to become distracted by all kinds of things that really don´t matter, and most of the time a return to the fundamentals brings us back into balance and peace in our lives. The book is divided into four parts: Part 1: To serve or not to serve. The choice is indeed a tough one. Part 2: Leggo my ego. Addresses the challenge of needing an ego to lead but having that harnessed so it is not unwieldy. Part 3: The danger of persona non grata. You don´t want to be the unwelcome person, do you? Part 4: Fierce competition steamrolls ahead. Organization competition is heating up and shows no signs of slowing. Will you ride the wave or be pulled under by the currents? To discover why servant leadership is frustrating and learn practical principles for your leadership journey, listen t 1. Language: English. Narrator: Miles Anthony Smith. Audio sample: http://samples.audible.de/bk/acx0/071539/bk_acx0_071539_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 26.08.2019
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We Were Yahoo!: From Internet Pioneer to the Tr...
9,95 € *
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Twenty-one years after its incorporation and 16 years after its stock peak, Yahoo sold for 96% less than its value on January 3, 2000, when it had closed at an all-time high of $118.75 per share, resulting in a market capitalization of $120 billion. Wall Street valued Yahoo!, at that time in business less than six years, higher than it did Disney, News Corporation, and Comcast combined. At the end of 2016, the top seven businesses on the list of the highest-valued companies in the world by market capitalization include Apple at #1, Alphabet (Google´s Parent Company) at #2, Amazon.com at #5, and Facebook at #7. Those companies combined are valued in excess of $2 trillion more than the price Verizon paid to acquire Yahoo! Yahoo!´s story is one of missed strategies, failed opportunities, and poor execution. Early decisions to de-emphasize search features, undervalue Google, and overplay Yahoo´s hand in the Facebook negotiations haunted the rest of the company´s existence. In addition, factors outside of Yahoo´s control - most notably how irrational expectations of Wall Street created an environment where short-term decisions were made at the expense of the long-term good. 1. Language: English. Narrator: Marguerite Gavin. Audio sample: http://samples.audible.de/bk/gdan/002842/bk_gdan_002842_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 26.08.2019
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Raus, aber schnell! (brand eins audio: Leadersh...
9,95 € *
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Ein Beitrag aus der Februarausgabe der brand eins zum Schwerpunkt ´´Leadership´´.In guten Zeiten ist leicht führen. Was aber, wenn Personalarbeit vor allem Kündigung bedeutet? Knaup hat in neun Jahren beim Bekleidungshersteller Steilmann 8500 Entlassungen unterschrieben und 75 Sozialpläne zurechtgezimmert, zuerst als Personalchef, später als Geschäftsführer. Gibt man bei Google seinen Namen ein, heißt das erste Suchergebnis: ´´Für manche bin ich die brutale Mistsau.´´ So der Titel einer WDR-Sendung über den heute 44-Jährigen. Er selbst sieht sich nicht als gefühlskalter Schlachter. ´´Ich war 24 Jahre bei Steilmann,habe da als Aushilfsfritze angefangen. Ich habe doch hinter jeder Zeile mit einem Namen auf der Entlassungsliste ein Gesicht gesehen. Und zu den meisten Gesichtern kannte ich auch eine Geschichte.´´ 1. Sprache: Deutsch. Erzähler: Anna Doubek, Gerhart Hinze. Hörprobe: http://samples.audible.de/bk/brnd/060208/bk_brnd_060208_sample.mp3. Digitales Hörbuch im AAX Format.

Anbieter: Audible
Stand: 26.08.2019
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Applied Empathy: The New Language of Leadership...
9,95 € *
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Michael Ventura, entrepreneur and CEO of award-winning strategy and design practice Sub Rosa, shares how empathy - the ability to see the world through someone else´s eyes - could be what your business needs to innovate, connect and grow.Having built his career working with iconic brands and institutions such as Google and Nike, and also The United Nations and the Obama Administration, Michael Ventura offers entrepreneurs and executives a radical new business book and way forward.Empathy is not about being nice. It´s not about pity or sympathy either. It´s about understanding - your consumers, your colleagues, and yourself - and it´s a direct path to powerful leadership. As such, Applied Empathy presents real strategies on how to make lasting connections and evolve your business internally as well as externally.This groundbreaking guide lays the foundation to establish a diverse, inventive and driven team that can meet the challenges of today´s ever-evolving marketplace. If you want to connect to the people you work with and for, you first have to understand them.PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio on our Desktop Site. 1. Language: English. Narrator: Michael Ventura. Audio sample: http://samples.audible.de/bk/hodd/002178/bk_hodd_002178_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 26.08.2019
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