In many ways, Google is the prototype of a successful 21st-century company. It uses technology in new ways to make information universally accessible; promotes a corporate culture that encourages creativity among its employees; and takes its role as a corporate citizen very seriously, investing in green initiatives and developing the largest corporate foundation in the U.S. Following in the footsteps of her best-selling Warren Buffett Speaks - written in a conversational style that successfully captures the essence of these business leaders - Janet Lowe reveals the amazing story behind one of the most important new companies of our time by exploring the people and philosophies that have made Google a global phenomenon in less than 15 years. She offers an engaging look at how its founders transformed their vision of a better Internet search engine into a business colossus with about $16 billion in annual revenue. Lowe discusses the values that drive Brin and Page - both living fairly modest lives despite each having a net worth of over $15.9 billion - and details how they have created a culture that fosters fun, yet keeps Google at the forefront of technology through relentless R&D investments and imaginative partnerships with organizations such as NASA. Examining Google´s breakthrough business strategies, which transformed online advertising and changed the way we look at corporate responsibility and employee relations, we see why Google may be a harbinger of where corporate America is headed. Also addressed are controversies surrounding Google, such as copyright infringement, antitrust concerns, and personal privacy. 1. Language: English. Narrator: Sean Pratt. Audio sample: http://samples.audible.de/bk/gdan/000268/bk_gdan_000268_sample.mp3. Digital audiobook in aax.
The complete business guide to Google+, today’s hottest new social network! Every week, millions more people sign up for Google+. Suddenly, it’s today’s hottest new social network. Google+ for Business reveals why Google+ offers business opportunities available nowhere else - and helps you grab those opportunities now, before your competitors do. Top social-media professional speaker and business advisor Chris Brogan explains how to get great results fast, without wasting time - and without wasting a dime. Brogan guides you through using Google+ for promotion, customer service, community building, referrals, collaboration, and a whole lot more. You won’t just master innovative new tools like Circles and Hangouts - you’ll use them to generate more customers and more cash! Make the right first moves after you’ve signed up for Google+ Take advantage of links between Google+ and Google search Define the best Google+ strategy and tactics for your business Create a business page that attracts new paying customers Integrate Google+ into your current online/digital strategies Learn how your customers are using Google+ and give them what they’re looking for Use Circles to organize your contacts and interactions more effectively Create Google+ posts that draw attention and spark conversations Master warm selling on Google+ Build a simple, low-cost content strategy around Google+ Grow your audience and share others´ valuable content Discover new ways to derive even more value from Google+ 1. Language: English. Narrator: Chris Brogan. Audio sample: http://samples.audible.de/bk/adbl/003569/bk_adbl_003569_sample.mp3. Digital audiobook in aax.
Google Assistant is a digital helper that understands audio commands or questions. Other companies have their digital assistants. For example, Apple has Siri and Amazon has the Alexa assistant. Microsoft also owns the Cortana smart digital assistant. The unique aspect about the Google Assistant is its ability to hold a conversation. Other assistants give answers to a single question without answering follow up questions. Google Assistant has the ability to hold a conversation. You can ask about specific searches or questions and get answers. Google Assistant has the ability to store questions if you are offline, until you can access the Internet. Other Online assistants do not have this ability. They work only if you are Online. Google assistant also requires the Internet to function. But, it can store queries until there is access to the Internet. Google Home is designed with a feature called My Day. The feature gives you news, weather forecast, traffic, your calendar events, reminders, and also any future flight status that you might have. The good news is you are able to customize the My Day feature at any time. When you just get your Google Home device, it only supports a few streaming music services. You can either listen to YouTube Music, Google Play Music, Pandora, or Spotify. Your device will use Google Play Music by default to stream your favorite songs. But if you prefer other available options, you can quickly make the changes under settings on the smart speaker device. This user guide will cover everything there is to know about Google Home devices. 1. Language: English. Narrator: Elaine J. Sepani. Audio sample: http://samples.audible.de/bk/acx0/115065/bk_acx0_115065_sample.mp3. Digital audiobook in aax.
Random House presents the audiobook edition of Talk to Me, written and read by James Vlahos. The next great technological disruption is coming.The titans of Silicon Valley are racing to build a single world-changing piece of software. They know that whoever gets there first will revolutionise our relationship with technology - and make billions of dollars in the process. They call it voice computing.Computers that can speak and think just as clearly as humans may seem like the stuff of science fiction, but they are mere years away from becoming a reality. In Talk to Me, veteran tech journalist James Vlahos meets the researchers at Google, Amazon and Apple who are leading the way to a voice computing revolution. He explores how voice tech will transform every sector of society, handing untold new powers to businesses, and fundamentally altering the way we understand human consciousness. And he even tries to understand the significance of the AI revolution firsthand - by building a robotic version of his terminally ill father. Vlahos’ research leads him to one fundamental question: what happens when our computers become as articulate, as compassionate and as creative as we are? 1. Language: English. Narrator: James Vlahos. Audio sample: http://samples.audible.de/bk/rhuk/004120/bk_rhuk_004120_sample.mp3. Digital audiobook in aax.
SEO 2018: search engine optimization made easy. The 2018 updated edition of a best-selling book on SEO. On-page SEO - how to build a website that talks to Google Off-page SEO - link-building, blogging, and social mentions explained in simple English Metrics - in-depth coverage of Google Analytics plus how to measure your rank on Google Free tools - includes the companion SEO toolbook with hundreds of free tools for search engine optimization Reviews - hear the reviews of the SEO Fitness Workbook in all formats: print, Kindle, and audiobook SEO in plain English - let Jason guide you in simple language to the top of Google, Bing, and Yahoo More than an audiobook - a workbook. While other books on SEO are either just junk put up to sell consulting services or esoteric mumbo-jumbo by experts, for experts, the SEO Fitness Workbook speaks in plain English and provides practical step-by-step instructions on how to optimize your website to the top of Google, Yahoo, and Bing. It is built upon years of real experience, and the teaching methodology of Jason McDonald, used in his classes in the San Francisco Bay Area, including Stanford University´s Continuing Studies program. It´s practical. It explains SEO in plain English giving practical to-dos and deliverables in each chapter. It´s a workbook, not a book - it´s a do-it-now and get-it-done guide to search engine optimization 2018 rather than a speak mumbo-jumbo and intimidate you into analysis paralysis type of book. Please note: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio. 1. Language: English. Narrator: Michael Puttonen. Audio sample: http://samples.audible.de/bk/acx0/081527/bk_acx0_081527_sample.mp3. Digital audiobook in aax.
You can dramatically increase your cash flow if you could just improve how people find your products and services. Your web site copy and design are key, yet how do prospects find your site? Through search engines. Knowing how to get your site into Google´s top 10 search results requires search-engine optimization (SEO). And knowing how your site can close the deal is critical. Steve Mertz will tell you how, as well as pointing out the most common mistakes and how to prevent them. Steve speaks in English, not techno-babble, so you won´t be overwhelmed with terms you don´t know. He suggests (and wishes he could insist) that your webmaster listen as well. But don´t just download this for your webmaster; you need to know how to create the strategy and make sure he or she is doing what will propel your business to the top of Google´s search results. You will learn: How to determine if your webmaster has any idea about SEO How to figure out what categories you want to dominate How to use the best tools for cracking the top 10 results for a Google search on your topic How your page can be optimized to put more money in your pocket What tools you need to monitor your results What page ranking is, why should you care, and how you can raise yours. Note: This is a live recording of an interview-format teleseminar focused on information that would be valuable for speakers, trainers, consultants, coaches, and other information entrepreneurs. It was recorded via telephone. 1. Language: English. Narrator: Steve Mertz. Audio sample: http://samples.audible.de/sp/spnn/000038/sp_spnn_000038_sample.mp3. Digital audiobook in aax.
If you’re running (or starting) an agency, the odds are against you. The market is saturated and it’s hard to gain the trust of new customers.How do you build a truly remarkable agency business that wins and keeps clients?In The Agency: Build - Grow - Repeat, you’ll discover proven and actionable strategies and tools to build a remarkable agency business that wins and keeps clients (and staff).You’ll discover how to:Create a powerful mission that motivates your staff and customersBuild powerful sales and pitching processes that win new businessForm a compelling proposition that sets you apart from your competitorsFind, train and motivate the best people for your agencyMarket your agency online and offline with tested strategies and channelsImprove profitabilitySet powerful objectives and build road-maps that guide you and your teamCreate bullet-proof agreements and on-boarding proceduresAnd much moreAuthor Luca Senatore, director at multi-award-winning digital agency Genie Goals, (also BJJ and former mixed martial arts athlete), went from speaking no English and being fired from a kitchen porter role to building and growing seven successful businesses, positively impacting thousands of people in the process. He’s a regularly-invited speaker at Google, a top-five-ranked international marketing expert, and a straight talker - in this book he leaves no secret unshared.´´Luca’s genuine and fearless drive for self-development, and for making a massive and positive impact on team members, clients, and community, is deeply inspiring.” (Alberto Frasarin, Country Head, Italy - Global Marketing Solutions B.U. - Google) 1. Language: English. Narrator: Cory Rimes. Audio sample: http://samples.audible.de/bk/acx0/156497/bk_acx0_156497_sample.mp3. Digital audiobook in aax.
This bundle includes two audiobooks: Neural Networks and Deep Learning!Audiobook one: Neural Networks: Step-by-Step | Understand How Neural Networks Work, Starting with Simple Ideas. Machines are observing your habits, learning your patterns, and adjusting their behavior accordingly. Understand the concepts behind this amazing technology, step-by-step.A machine capable of learning is already here; it is real, and it is exciting. Many may not be aware of it, but it already plays an important role in our lives in many ways. Ever wonder how all those lists of websites can come up so quickly when you do a Google search? What about how Amazon knows exactly what to recommend to you every time you visit their website? And what about how Netflix can choose a list of shows that suit your taste perfectly? How these computers are capable of doing all of these things is the subject of this audiobook. Using this audiobook as a guide, we’ll come to understand how the art of neural networks has made it possible for computer science to turn in a whole new direction, opening the doors to an amazing new era of technology.Even as a novice in this industry, you will understand the basics of what neural networks are, how they work, and the many tasks you can apply them to, including:Algorithms and how they workThe concepts behind neural networksThe basic architecture of a neural networkThe different technical aspects of these programsThe different types of neural networksAudiobook two: Deep Learning: Step-by-Step | A Sensible Guide Presenting the Concepts of Deep Learning with Real-World Examples. Have you ever wondered how large corporations like Amazon, Google, Facebook, and Twitter know so much about you? How do the same advertisements keep showing up wherever you go? Ever used Google Translate to communicate with someone who didn’t speak your la 1. Language: English. Narrator: Matyas J. Audio sample: http://samples.audible.de/bk/acx0/125292/bk_acx0_125292_sample.mp3. Digital audiobook in aax.
Have you ever wondered how large corporations like Amazon, Google, Facebook, and Twitter know so much about you? Deep learning. Have you ever wondered how the same advertisements keep showing up wherever you go? Have you ever used Google Translate to communicate with someone who didn’t speak your language?The reality is that deep learning and its predecessor, machine learning, has had a hand with all of it.Anyone interested in the future would find deep learning to be a fascinating subject. This new and innovative form of computer science is already changing the way we live our lives in countless ways. It is the technology that is making things easier, faster, and more efficient. This audiobook will explain to you in simple layman’s terms the basic foundation and concept of deep learning and how it works. Here you’ll learn:How deep learning came about and the basic concept behind itThe different aspects of deep learningThe different types of machine learning and what they are used forBasic understanding of how it worksSeveral applications of the technology already in use todayWhat the future holds for you and deep learningThrough this audiobook, our goal is to guide you step-by-step to a better understanding of this amazing technology, so you can see how beneficial it will be and the impact it will have on all of us. Whether you’re just curious about it or you’re seriously considering launching into a new career with deep learning, it is definitely worth taking the time to listen to this audiobook. We hope it will enlighten you and better yet inspire you to dig for more precious gems of knowledge in the future. 1. Language: English. Narrator: Matyas J.. Audio sample: http://samples.audible.de/bk/acx0/119919/bk_acx0_119919_sample.mp3. Digital audiobook in aax.